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Job Description

  • Develop and implement integrated media strategies across multiple platforms (TV, digital, print, radio, social media, etc.)
  • Collaborate with clients to understand their business objectives and deliver tailored media plans
  • Analyze market trends, audience data, and competitor activity to optimize media strategies
  • Manage media budgets and ensure cost-effective media buying
  • Work closely with creative teams to align media strategies with campaign messaging and goals
  • Monitor and report on campaign performance, providing actionable insights and recommendations for optimization
  • Stay updated on emerging media trends and technologies to ensure the agency remains at the forefront of media innovation


Requirements
  • Bachelor's degree in Marketing, Advertising, Communications, or a related field
  • 3+ years of experience in integrated media planning, with a proven track record of successful campaigns
  • Experience in working with leading media agencies in the UAE market
  • Strong knowledge of integrated media channels and platforms, including digital, social media, TV, and print
  • Fluency in English (both written and spoken)
  • Excellent analytical skills with the ability to interpret data and generate insights
  • Familiarity with media planning tools and software
  • Strong communication and presentation skills, with the ability to build relationships with clients and vendors
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment
  • A proactive and creative mindset, with an ability to think strategically
  • Knowledge of emerging digital media trends, including programmatic and data-driven media planning

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