Senior Growth Marketing Manager

Founded by Michael Lahyani in 2005 as a magazine (Al Bab World), Property Finder today is a single technology platform and brand across multiple countries in the MENA region. We offer the most advanced tools and best-in-class user experience for homeseekers, real estate brokers, and developers. Property Finder's most recent valuation secures our status among the Middle East's emerging unicorns, affirming a growth-oriented identity. 

Over the years, we've expanded our operations to Bahrain, Egypt, Qatar, Saudi Arabia, and secured a strategic shareholding in Hepsiemlak, the leading property portal in Turkey. With over 600+ dedicated people in 6 regional offices, we facilitate more than 14 million monthly visits across our platforms, solidifying our position as a regional powerhouse in the proptech space. 

As the pioneering portal for homeseekers in the region,  we are on a mission to motivate and inspire people to live the life they deserve.

Reports To

Head of Growth Marketing

Position Summary

Property Finder is seeking a Senior Growth Marketing Manager to join our fast-paced marketing team. This role will be key in driving our growth strategy across B2C and B2B channels. The ideal candidate will bring a strong blend of strategic foresight and operational excellence to develop, implement, and optimize marketing initiatives that align with our business objectives. They will collaborate with various departments, leading both strategic planning and hands-on execution of campaigns. This role is crucial in supporting our ambition to scale marketing efforts and deliver measurable business impact.

Key Responsibilities

• Develop and lead growth marketing strategies to drive performance across paid media, CRM, and app marketing channels.
• Collaborate with cross-functional teams (such as product, business analytics, and commercial) to ensure growth marketing aligns with company-wide objectives.
• Conduct data-driven analysis to guide campaign strategy, channel selection, and audience targeting, ensuring efficient use of marketing budgets.
• Work closely with our external partners to oversee campaign execution, performance tracking, and optimization.
• Identify and capitalize on emerging market trends and untapped opportunities to drive both B2C and B2B growth.
• Support the ongoing development and optimization of marketing processes, ensuring best practices in campaign execution and tracking.
• Regularly report on key marketing metrics and provide actionable insights to refine strategies and improve performance.
• Drive the strategic planning for growth initiatives, forecasting future opportunities, and identifying the next steps for scaling efforts.

Desired Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 9+ years of experience in growth, digital, or performance marketing.
• Project management experience, with the ability to manage multiple initiatives and ensure seamless execution.
• Proven experience in managing multi-channel campaigns and using data to guide marketing strategies. 
• Strong familiarity with marketing technologies and platforms like Google Ads, META, Braze, and data analytics tools.
• Demonstrated ability to work cross-functionally with internal teams and external partners to drive campaign success.
• Excellent analytical and problem-solving skills, with a focus on driving measurable results.
• Strong communication and stakeholder management skills, with the ability to influence at all levels.

Our promise to talent

We encourage our people, called creators, to move fast, to be bold and offer them countless ways to make an impact in a fast-growing and talent-centric organisation. 

Our goal is to ensure that our people find their time at Property Finder a rewarding experience where the company’s growth also means personal growth.

Overall it is a place for you to be your best self. 

Property Finder Principles

• Move fast and make things happen
• Data beats opinions
• Don’t confuse motion with progress
• Failure is success if we learn from it
• People over pixels

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