As the largest pureplay adhesives company in the world, H.B. Fuller’s (NYSE: FUL) innovative, functional coatings, adhesives and sealants enhance the quality, safety and performance of products people use every day. Founded in 1887, with 2023 revenue of $3.5 billion, our mission to Connect What Matters is brought to life by more than 7,000 global team members who collaborate with customers across more than 30 market segments in over 140 countries to develop highly specified solutions that enable customers to bring world-changing innovations to their end markets.
The Sales Professional I position grows and retains H.B. Fuller's market share and customer base in the segment while achieving profit sales targets.
This position requires role responsibilities aligned to at least three of the following five core characteristics:
• Revenue responsibility: $1M-$3M
• Account Complexity: Small to Mid-sized accounts with limited customization required.
• Business Development Scope: 0%-10%
• Sales Cycle Length & Complexity: Standard cycles with predictable needs (1–3 months).
• Product or Service Specialization: Moderate knowledge of product features and value propositions in a competitive market.
To achieve this, the Sales Professional will:
• Deliver territory and business results by retaining current business in the defined territory (70% of time) and developing new business opportunities (30% of time).
• Consistently apply the HB Fuller sales excellence process and use of all sales tools (SFDC);
• Develop a sales funnel for future growth opportunities.
ACCOUNTABILITY FOR RESULTS
• Delivering annual business results, aligned with business plan, sales, CM and volume
• Focus effort on delivering growth and maintain existing business to deliver plan and targets.
• Negotiate pricing and margin (aligned with the business) using value selling and the flip pricing tool
CUSTOMER FOCUS – CREATING VALUE
• Drive customer intimacy by delivering HBF’s value proposition tailored to the needs of the customer
• Promote, quantify and expertly sell value, differentiating H.B. Fuller by adding value to our customers
• Realize customer loyalty and minimize erosion
• Anticipate current and future needs of the customer through deep understanding of the customer’s business
• Promote and sell H.B. Fuller products and technology, enhancing our position in the market as an innovative leader
DEMONSTRATES FUNCTIONAL EXCELLENCE
• Consistently manage activities to ensure all EHS requirements are followed
• Leverage all sales processes, including salesforce.com, consistently applies the H.B. Fuller sales process
• Identify, develop and close new business opportunities and communicate forecasting needs to the business
• Manage time by balancing effort between existing business and new business pipeline
• Provide timely monthly reports and all necessary internal/external communication, and collaboration with other stakeholders
DEMONSTRATES BUSINESS ACUMEN
• Promote H.B. Fuller products and technologies to optimize profitability
• Manage T&E expenses to budget
EMBRACES CHANGE AND INNOVATION
• Provide voice of the customer feedback into the organization
• Promote and sell innovative H.B. Fuller technologies that create competitive advantage and optimize value for customers
• Adapt easily to a dynamic environment and maintain high levels of motivation and engagement
SALES COMPETENCIES & BEHAVIORS
• Negotiates skillfully in more difficult situations; understands the needs of the customer and incorporates that knowledge. Gains trust quickly from key contacts at the customer.
• Developing an understanding of business, financials, products/services, the market and specific needs of assigned territory/accounts.
• An effective presenter for simple and complex topics in a variety of settings, both inside and outside the organization.
• Increases listening skills through practice; asks clarifying questions for increased understanding. Restates and accurately summarizes key messages.
• Consistently delivers timely, accurate and concise messages orally and/or in writing to effectively inform an individual or group. Adapts style to the needs of individuals or groups to ensure his/her message is understood.
• Creative in finding new sources of business and applying latest techniques for cultivating customer leads, and is consistent in applying the agreed amount of prospecting time and effort. Real Win Worth drives prioritization.
• Willingness to take on additional responsibilities to facilitate the achievement of individual and team goals. Invites and builds upon the ideas of others.
• Basic knowledge of contracting legislation
• External: At least 2 years of relevant sales experience (industrial experience preferred)
• Internal: At least 2 years of relevant experience. If moving from a trainee role, must have at least 1 year of achieving sales/profit targets and overall PPA rating of at least Successful. Demonstrates behaviors from Sales Excellence training.
• Bachelors or University Degree with a technical/mechanical, marketing, or chemistry background preferred
• Must have a valid driver’s license and be willing to travel.
• Travel time depends on size/geography of the territory.
• Ability to lift and carry up to 50 lbs./25 kg
H.B. Fuller is an Equal Employment Opportunity employer and proud to have created a collaborative culture where employees around the world are seen, heard, and respected. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability, or marital status or status as a protected veteran, or any other legally protected classification.
H.B. Fuller does not accept unsolicited resumes from recruiters, employment agencies, or staffing firms. To conduct business with H.B. Fuller, a written service agreement must be executed by Human Resources prior to submitting any information relating to a potential candidate. Without a signed service agreement, H.B. Fuller shall not be obligated for payment of any fee or compensation.