Directly visiting homes or businesses to engage with potential customers, demonstrate products, and generate leads.
Understanding customer needs, market trends, and competition.
Creating and maintaining a strong brand identity.
Using online channels such as social media, SEO, and email marketing.
Developing compelling content that attracts and engages the target audience.
Analyzing data to measure marketing performance and optimize strategies.
Planning and executing marketing campaigns effectively.
Thinking outside the box to generate innovative marketing ideas.
Managing the company’s image and handling media relations.
Ensuring customer satisfaction and handling complaints effectively.
Being flexible and adjusting strategies based on market changes.
Tactics can range from product demonstrations, samples giveaways, contests, to interactive experiences that showcase the benefits and features of products or services.
Skills
Proven experience in IT marketing or a related field is a plus. Strong interpersonal and communication skills.
SEO & SEM, content management, social media, market research, responsive design, partner management, analytics, knowledge of the latest tech tools, distributed experts skills, creative skills, people skills, and team building / motivation
