The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Performance Executive at OpenDoor, WPP’s bespoke global operating model for Amazon. ABOUT WPP & OPENDOOR
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon. OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too. The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future. By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity. ABOUT THE ROLE
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Programmatic Executive. This is a Full-timeposition based in Dubai. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI. RESPONSIBILITIES
As Prgrammatic Executive, you will be highly involved in operation and optimization of programmatic buying, and work closely with other digital functions at GroupM as well as agencies, clients, publisher vendors and tech vendors. We are looking for a dedicated individual with a positive attitude, a good working ethic and someone who thrives on challenges. Core responsibilities: ·Work with the programmatic consultants to support in programmatic planning, data analytics, insight learning and post-buy reports of PBU’s campaigns. ·Work with DSP vendors, 3rd party tracking/data companies and other external stakeholders to ensure the success of PBU’s campaigns. ·Hands on in setting up, operating and optimizing various types of programmatic campaigns (display, video, mobile, app) ·Cooperate with agencies, publishers, vendors and other PBU members to work on the end to end programmatic process.
QUALIFICATIONS
·Bachelors or higher degree (business, marketing, advertising, communication or a related field preferred but not mandatory). ·Proficiency in Turkish is required, ·Has a good working ethics as well as professional integrity, and be passionate towards digital/programmatic industry. ·Excellent knowledge and skills of Microsoft suites: Excel, Powerpoint and etc. ·Comfortable with numbers; Good understanding of maths. ·Understanding of ad tracking, web analytics, ad serving, DMP is a strong plus. BENEFITS OF OPENDOOR
Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
Global Impact: Be part of a team that is shaping the future of marketing on a global scale.
