Develop a thorough understanding and knowledge of clients’ business and their competitive environment
Obtain, develop, and maintain strong and effective media relations with local and international media
Suggest media presence for clients in general features prepared by media outlets that serves in the client industry domain
Maintain smart-friendly and approachable attitude towards clients and media personnel
Perform client and media background research
Providing on-ground media relations assistance for coverage of ongoing events.
Research media and develop creative story angels / news hooks to secure press.
Coordinate and Execute
Review and distribute a full range of written materials including press releases, newsletters, media invites, articles, client correspondence and reports.
Ensure strong follow-up for the best news coverage with the support of Media Relations Director
Being proactive with the assigned clients through monthly plans
Lead responsibility for daily news coverage
Leading projects of different scales from initiating to completion
Prepare a monthly report that contains all interview requests for clients
