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Marketing Executive - Starbucks - UAE

- Alshaya Group
- Dubai, UAE

Today 2024/11/17

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Job Description

CRM Implementation and Maintenance:
Assist in the implementation and ongoing maintenance of the CRM system, ensuring its optimal performance and alignment with business goals.
Configure and manage CRM settings, workflows, and automations to streamline processes and enhance efficiency.
Data Analysis and Reporting:
Work with the data intelligence team to identify trends, patterns, and opportunities for improvement.
Create reports and insights based on customer behavior, campaign performance, and key metrics.
Campaign Management:
Execute CRM campaigns across various channels to nurture leads, drive conversions, and foster customer loyalty.
Collaborate with the marketing team to develop personalized and targeted campaign content.
Track campaign performance and optimize strategies based on results.
Partnerships:
Support and create leads for relevant partners to the business.
Work with the team to create a partners ecosystem beneficial for the customers.
CRM Strategy:
Contribute to the development and implementation of the overall CRM strategy.
Identify opportunities for CRM system enhancements and process improvements.
Loyalty Program Management:
Support in managing the organization's loyalty program, including points accrual, redemption, and tier management.
Analyze loyalty program data to identify customer segments and tailor rewards accordingly.
Execute strategies to increase customer engagement and participation in the loyalty program.

Skills

Requirements and Qualifications

Bachelor's degree in Marketing, Business Administration, or a related field.
Proven experience in CRM systems and tools (e.g., Salesforce, HubSpot).
Strong analytical skills and ability to interpret data.
Excellent communication and interpersonal skills.
Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
Knowledge of marketing automation principles a

Job Details

Job Location: Dubai United Arab Emirates
Company Industry: Fashion & Apparel
Company Type: Employer (Private Sector)
Job Role: Marketing and PR
Employment Type: Full Time Employee
Monthly Salary Range: Unspecified
Number of Vacancies: 1

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Alshaya Group

Al Kuwait, Kuwait

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Alshaya Group is a dynamic family-owned enterprise, first established in Kuwait in 1890. With a consistent record of growth and innovation, Alshaya Group is one of the world’s leading brand franchise operators, offering an unparalleled choice of well-loved international brands to customers, Alshaya Group’s portfolio extends across MENA, Russia, Turkey and Europe, with thousands of stores, cafes, restaurants and leisure destinations, as well as a growing online and digital business. Operating in multiple sectors including Fashion, Food, Health & Beauty, Pharmacy, Home Furnishings and Leisure & Entertainment, Alshaya Group colleagues are united by a commitment to authentically deliver great customer service and brand experiences. Fresh, modern and relevant, Alshaya’s constantly evolving portfolio reflects the choices and lifestyle of its customers. From flagship stores and restaurants in prestige malls, through to local coffee shops, drive-thrus and online, Alshaya Group brings customers the brands they love in the places they want to be. Brands such as Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang’s, The Cheesecake Factory, The Body Shop, M.A.C, Victoria’s Secret, Boots, Pottery Barn and KidZania.

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