Manager FP&A Brand

Brand Responsibilities

• Partner FP&A Director and countries on marketing expense (MaEx) and brand performance (i.e. including key franchises) analysis in a practical and timely manner.
• Partner with the Brand Director to deliver MaEx annual plan, budget, and forecast, and drive rigor on accuracy of marketing spend.
• Collaborate with countries on regular MaEx reporting and analysis (E.g. actuals and forecast)
• Provide Brand financial performance insights through scenario and sensitivity analysis per category or article level.
• Liaise with NTP and support the brand team with any tax legal negotiations for marketing spend.
• Understand category performance through PVM mix analysis to identify R&O and impact on margins.
• Support assessment on commercial effectiveness of SWB investments and impact on markdown and margins.
• Perform ROI analysis on marketing spend for Brand investment decision support.
• Develop visually engaging tools and enhance reporting capabilities on category management.
• Collaborate with DP on category planning and evolution (including GS, MD, NS and SM).
• Support FP&A Director in ad-hoc MaEx reporting and analysis per business needs.

FP&A Responsibilities

• Perform analysis on forecast and actuals to provide insights on FP&A reporting deliverables.
• Responsibility for preparation of standard Finance decks for internal review.
• Support FP&A Director in developing tier 1 & 2 reports / dashboards for ongoing performance tracking and decision making.

Key Relationships:

• FP&A Director
• VP Brand EM
• Cross functional and brand teams
• FP&A peers in EM & Global
• EM Demand Planning Team
• GBS

Knowledge, Skills and Capabilities:

• Strong commercial and business acumen with prior brand / category finance experience.
• Proven analytical and critical thinking skills with capability to leverage data to unlock insights.
• Great written and verbal communication skills with ability to engage stakeholders across Global, Regional, countries and cross functions.
• Has high attention to detail and accuracy while working with strict reporting deadlines.
• Excellent organizational skills, good time management skills and ability to multitask and prioritize different requests. 
• Solid and sound knowledge of accounting and financial principles.
• Advanced Microsoft Office Skills, particularly Excel, PowerPoint and Word.
• Prior experience with SAP, PowerBI and MicroStrategy is a plus.

Requisite Education and Experience

• University degree or above.
• Member of an internationally recognized professional accounting body preferred.
• At least 5 years of broad-based finance experience with progressive responsibility in industry leading companies (Retail/FMCG).