Minimalist.ae is a local brand founded in 2016 in Dubai that designs and manufactures elegant, high-quality watches, jewelry, handbags, perfumes, and leather goods designed to enhance personal style. With two stores now open in the UAE, we focus on simple yet sophisticated designs, with specifically our Arabic numeral watches being known for their timeless appeal. Minimalist believes in simplicity and uses only the finest materials to produce beautiful and durable items, combining elegant design with excellent quality.
As we continue to expand, we are looking for a Influencer Marketing Manager to join our team and help us bring our brand vision to life across digital platforms. This position is based in Dubai.
Duties:
Identify, approach, and build meaningful relationships with influencers and other content creators
Plan & strategize influencer management campaigns and processes
Measure & optimize engagement and return-on-investment for influencer initiatives
Conduct in-depth market & competitor analysis on collaboration and influencer developments
Formulate and implement influencer & content-related KPIs
Cross-department communication and rapport building to enable holistic company-wide marketing initiatives
Review and report respective metrics and achievements
At least 2, preferably 4 years of experience in influencer/content-related roles in eCommerce business or startups;
At least 2 years of work experience as a UAE resident;
Experience and existing connections into the influencer & content creator sphere;
Ideally experience with the Adobe suite (Photoshop, Illustrator, etc.);
Ideally a Bachelor’s degree in marketing or a related field;
Outstanding communication skills in English (verbal & written). Communication skills in Arabic are a considerable advantage.