Health Representative - Primary Care

•Engage on promotional science-based brand messages where product could support HCP in meeting patient need
•Engagement is also focused on broader range of content (e.g. disease state)
•Acts as key POC for seamless (compliant) reactive only connection to Pfizer SMEs and resources
•Responsible for onboarding customers to new operating model and to new platforms (e.g., Digital Engagement Portal)
•Knowledgeable of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
•Visits physicians to help them manage their patient’s disease using Pfizer products.
•Distributes knowledge using guidelines through product samples, marketing literature, clinical trials related to his products to help physicians and other healthcare professionals take the best decisions.
•Follows-up with HCP (KOL, physicians, pharmacists, or any other party having impact on the business), to gather feedback and questions regarding experience with Pfizer products.
•Provides approved information to HCP on Pfizer products, e.g., proper medical usage, dosage amounts and side effects.
•Enlists Pfizer products in the formulary of institutions
•Provides feedback to sales management on customer requests, responses to promotions and product access. Also update on changes in the health care system or hospital structure.
•Involved in the pre preparation of the marketing campaign through giving a feedback to the marketing team on what’s the real market, customers’ needs.
•Follows-up on stock, consumption and ordering process specially in government sector and institutions
•Involved in Pfizer community awareness programs.
•Attends seminars and participate in setting up sales demonstration and exhibition.
•Organizes AV activities in his area.
•Initiates & Participate in the nomination & selection of the local speakers in his/her territory
•Reports visits and other activities using ECMS.
•Attends regular sales meetings with DM, general meetings, and cycle meetings.
•Prepares short term POA restricted to his area and products.
•Presents reports according to DM recommendations and market needs.
•Updates his/her customer list according to the targeting process by understanding customer’s segmentations and customer insights