Head of Marketing & Communications - AED 50K - 60K

Our client, a leading semi-govt Technology driven Manufacturing company is looking to hire a Head of Marketing & Communications.

An innovative and results-driven Marketing Head to lead the marketing efforts in the UAE. The ideal candidate will possess a wealth of experience in developing and executing comprehensive marketing strategies, overseeing brand management, and spearheading digital transformation, particularly within the Manufacturing , consumer goods or technology industries. The role requires a blend of creativity and analytical expertise to leverage market trends and customer insights to enhance brand awareness, engagement, and revenue.

Note: having exposure to a public listed company is a plus.

Key Responsibilities:

Marketing Strategy & Execution
Develop and execute a comprehensive marketing strategy aligned with the organization's objectives.

Monitor market trends and competitive activities to identify opportunities for differentiation.

Plan and oversee the execution of marketing campaigns across digital, print, and other channels.

Brand Management
Strengthen and manage the organization's brand identity, ensuring consistency across all platforms.

Develop branding guidelines and ensure adherence by internal and external stakeholders.

Monitor brand perception and implement strategies to enhance reputation and visibility.
 

Public Relations
Build and maintain relationships with media outlets, journalists, and industry influencers.
Draft press releases, media statements, and other communication materials. Manage crisis communications and ensure timely, accurate responses.
 

Event Management
Plan, organize, and execute industry events, webinars, and internal town halls. Coordinate with cross-functional teams to ensure events reflect organizational values and priorities. Measure the impact of events and recommend improvements for future initiatives.
Campaign Management
Oversee the conceptualization and implementation of marketing campaigns.

Collaborate with design and content teams to create impactful campaign materials.

Track and analyze campaign performance metrics to optimize outcomes.
 

Internal & Stakeholder Communication
Lead internal communication initiatives to foster employee engagement and alignment. Develop communication frameworks for effective stakeholder updates and announcements.

Collaborate with leadership to communicate organizational milestones and achievements.
 

• Qualifications:
  Bachelor’s degree in marketing, Communications, Business Administration, or a related field.
• An MBA or equivalent advanced degree is preferred.
• 10+ years of relevant experience in marketing and communications, with 3+ years in a leadership / Senior management role.
• Demonstrated expertise in brand management, public relations, campaign strategy, and execution.
• A results-oriented leader capable of driving initiatives in a fast-paced environment.
• Strong organizational skills and attention to detail, with a proven ability to manage multiple projects simultaneously.
• Exceptional communication and interpersonal skills, with a collaborative mindset.
• Proficient in digital marketing tools, analytics platforms, and CRM systems.
• Fluent in English.