Job Description
Transguard Workforce Solutions is the UAE’s leading provider of unique and innovative HR solutions. With a decade of experience in the region and a team that possesses extensive knowledge of the market, we provide a fully integrated HR solution.
We are currently recruiting for an Digital Marketing Data Analytics for our client to be based out of their Dubai office.
Job Purpose:
- Leverage expertise in Tableau to create interactive dashboards and in-depth data analysis for digital marketing performance insights.
- Handle complex data preparation and integration tasks, ensuring seamless connection between various data sources and platforms.
- Utilize Python and SQL to automate data processes, conduct advanced analytics, and develop custom reports.
- Convert analytical findings into compelling, easy-to-understand stories that drive marketing decisions and strategies.
- Deliver clear and actionable insights through effective presentations using PowerPoint and Excel, tailored to various stakeholders.
- Utilize knowledge in tools such as Google Analytics (GA), SEMRush, ContentSquare, Medallia, Salesforce, and Tealium CDP to provide comprehensive analysis and improve marketing campaigns.
- Work closely with cross-functional teams to align analytics with marketing objectives, ensuring that data-driven insights translate into actionable marketing strategies.
- Stay updated on industry trends and new data analytics technologies to continually refine and enhance data analysis methodologies.