About Jumeirah and Madinat Jumeirah Resort:
For more than two decades, Jumeirah Group, a member of Dubai Holding, has been making a distinct mark on the global hospitality with its unwavering Stay Different brand promise. Its award-winning destinations, such as the iconic Burj Al Arab Jumeirah, position service beyond expectations, signature dining experiences and artful surroundings at the heart of every guest experience.
Today, Jumeirah operates a world-class portfolio of 26 properties across the Middle East, Europe and Asia, and employs over 9,000 colleagues, representing over 120 nationalities. As Jumeirah continues to expand its global portfolio and scale up its operations to the next level of growth, we remain fully committed to developing and empowering our colleagues to excel in world-class environments. Jumeirah is committed to embedding equality, diversity and inclusion in all its practices, embracing a culture that celebrates diversity.
Madinat Jumeirah, Jumeirah Group’s mega-resort is home to four ultra-luxurious hotels –Jumeirah Al Naseem, Jumeirah Al Qasr, Jumeirah Mina A’Salam and Jumeirah Dar Al Masyaf – all nestled within 3km of picturesque waterways connected by traditional abras. The mega resort boasts 2km of pristine beach, the award-winning Talise Spa and state-of-the-art fitness and leisure facilities, as well as exclusive accommodations ranging from penthouses and suites to private summerhouse experiences with unrivalled benefits including a leading conference and banqueting centre. Madinat Jumeirah is also home to over 50 world-class restaurants and bars, as well as a traditional souk featuring Arabian shopping stands, barrows and stalls with a blend of boutique brands, souvenir gift shops, and luxury fashion and jewellery outlets.
About the Job:
An opportunity has arisen for an Assistant Manager – Marketing to join team at Jumeirah Al Qasr. The Assistant Manager will support the Hotel & F&B Marketing in implementing and managing comprehensive and integrated marketing and communication strategies for the Brand, ensuring alignment with the luxury positioning and global identity of Jumeirah Hotels & Resorts and achievement of commercial targets. The main duties and responsibilities of this role are:
- Provide support to the Hotel & F&B Marketing on the implementation of marketing strategies and initiatives and day-to-day marketing operations.
- Act as a brand steward, ensuring all internal and third-party marketing and communications efforts align with the brand strategy and support the overall business objectives.
- Develop brand, commercial and operational assets and collateral and ensure alignment with brand guidelines.
- Support the Hotel & F&B Marketing in creating and managing engaging and differentiating content for multiple products (e.g., rooms, F&B, spa, C&I etc.) across multiple platforms, adhering to Jumeirah's Visual Style Guidelines and approval processes.
- Provide planning and operational support for photo and video shoots, ensuring that operational processes and visual style guidelines are always adhered to.
- Copywriting, design, editing and production of flyers, posters, direct mailers, and online materials such as brochures, presentations, emails, infographics, videos, and newsletters.
- Maintain the hotel’s image library – ensure that all assets are recent and aligned with brand standards.
- Support the Hotel & F&B Marketing in activating strategic luxury partnerships, and collaborations to support the achievement of brand positioning and commercial goals.
- Support the Hotel & F&B Marketing in delivering and optimizing tactical D2C campaigns across multiple channels, including OTA’s. Ensure alignment with Jumeirah brand standards.
- Manage the content on the website and mobile app ensuring alignment with the Jumeirah brand and content standards, as well as focus on improving direct conversion rates for tactical initiatives.
- Support the Hotel & F&B Marketing in the development and distribution of post-campaign reports.
About you:
The ideal candidate for this position will have the following experience and qualifications:
- UAE National as per government requirements.
- Bachelor’s Degree or Professional Degree in Marketing Communications, Business or equivalent from an accredited and renowned University.
- Minimum of 3 years of Marketing experience, gained within a leading global luxury hospitality or recognised global luxury brand Experience working in a fast-paced, multi-cultural environment.
- Proven experience in managing integrated marketing and communications plans and budgets.
- Demonstrated experience in executing integrated marketing campaigns and initiatives.
- Demonstrated experience in executing photo and video shoots.
- Demonstrated experience in developing marketing, sales and operational collaterals and materials.
- Proven capability in managing photography and film shoots.
- Sound knowledge of creating briefs and implementing and managing campaigns
- Well versed with different types of organic as well as paid marketing channels such as Search Engine Optimisation, Search Engine Marketing, Metasearch Marketing, Affiliate Marketing, Outdoor Marketing, Social Media Marketing, Email Marketing, Loyalty Marketing, Partnership and Sponsorship Marketing, Public Relations, etc.
- Understanding of print management and production fundamentals
- Proficient in English and Arabic language
About the Benefits:
We offer an attractive tax-free salary, paid in Dirhams (AED), the local currency of the UAE. In addition, we offer generous F&B benefits, reduced hotel rates across our properties globally, excellent leave and health care package, flights home, life insurance, and other employee benefits making the role attractive to high performers and any applicant looking for a career with one of the most luxurious brands in the hospitality industry.
