Job Description
About the role:
APCO is seeking a skilled Account Director, Health Communications to join our dynamic team in the health sector. This role will support our mission to enhance health communication strategies, engage stakeholders, and promote innovative solutions within the healthcare industry. This role requires strong strategic communications and client management skills, as well as a deep understanding of the healthcare industry.
Key Responsibilities:
- Develop and implement strategic comprehensive communication plans for health-related projects aligned with clients’ business objectives
- Contribute to new health business development and proposals/pitching process
- Conduct research and landscape analysis on health trends, public perceptions, best practices, and stakeholder needs to inform communication strategies
- Manage media relations, including drafting press materials and responding to media inquiries
- Organize and participate in events, including but not limited to, conferences, round tables, and webinars to promote health clients’ objectives
- Foster professional relationships with key stakeholders, including but not limited to health clients, healthcare professionals, policymakers, and community organizations, as a trusted partner
- Monitor and report on the effectiveness of strategic communication initiatives/projects
- Ability to critically analyse, interpret, and communicate complex health data
- Collaborate with clients and internal teams to create audience-targeted compelling messaging and high-quality content across various external communication platforms/channels, in accordance with established timelines, compliance guidelines/policies, and budgets
Qualifications:
- Bachelor’s degree in public health, or a related field
- An average of 7 years of experience in strategic communications in the health industry
- Familiarity with healthcare issues, policies, and regulatory environments
- Extensive experience in proposals and pitches, and execution of external communications campaigns
- Strong writing (preferably health-related), and editing skills, with a keen eye for detail
- Strategic thinking and problem-solving skills
- Excellent written and verbal communication skills, and presentation skills
- Proficiency in digital communication tools and social media platforms
- Strong business ethics
- Strong project and client management skills
- Ability to work collaboratively and multi-task in a fast-paced dynamic environment
- Excellent interpersonal skills
