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Job Description

What You’ll Do: 


As a Trade Marketing Specialist/Executive, you will support/assist the Trade Marketing Manager in executing strategies that enhance product visibility and drive sales growth. You will collaborate with cross-functional teams to implement trade marketing initiatives and ensure alignment with overall business objectives.


Product Management Support:


  • Assist in managing the product lifecycle, from launch to promotional strategy execution.
  • Conduct market analysis to support the identification of customer needs, competitive landscape, and market trends.
  • Collaborate with sales and marketing teams to support the launch of new products and product enhancements.
  • Assist in defining product pricing and positioning strategies based on market analysis.

Trade Marketing and Brand Strategy Support:


  • Support the development and implementation of trade marketing strategies to promote products and drive sales.
  • Conduct market research to assist in identifying target audiences and analyzing market trends.
  • Assist in creating and executing trade marketing campaigns to increase brand awareness and product adoption.
  • Collaborate with central product managers, commercialization teams, and local sales to ensure alignment and sales conversion.
  • Participate in strategic meetings and assist in creating annual marketing plans for stakeholders and customers.
  • Support budget management and sales growth initiatives, engaging in the full marketing mix, including PR and social media.


Who You Are


You always strive to do a good job…but wouldn’t it be great if you could do your job and do a world of good? You care about quality – at every level. You love to learn and grow and be acknowledged for your valuable contributions. You’re not intimidated by innovation. In fact, you embrace it. You also have


  • 3+ years in a marketing or brand role plus a Bachelor's degree related field
  • Experience in trade marketing, product management, or a related role.
  • Strong analytical thinking abilities.
  • Strong analytical skills and the ability to interpret data to support decision-making.
  • Fluent in spoken and written English.
  • Excellent communication and interpersonal skills.
  • Ability to work collaboratively in a team environment.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Detail-oriented with strong organizational and project management skills.

We Don’t Just Build The World, We Build Innovative Technology Too.


Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.


Who We Are 


We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have a rich and storied history dating back to 1843, but that hasn't stopped us from evolving into a vibrant, diverse, global growth company.


Global Benefits & Perks
You’ll be rewarded with a competitive salary plus receive entitlements and benefits unique to your country of hire. 


What You’ll Also Get


Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.


Learning & Development: 
Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).


Diverse & Inclusive Culture:
We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.


Purpose-Driven Company:
You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.



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