Monetization Strategist

AppNation was founded in 2021 with a mission to develop world-class, AI-powered mobile applications that make a lasting impact on millions of users. Our apps have consistently ranked among the top charts in over 30 countries, reaching more than 50 million users worldwide. Recognized by Apple on the App Store, we continue to push the boundaries of innovation in the mobile tech industry.

For a talented, driven, and collaborative individual, working at AppNation is a chance to learn, make an impact, and accelerate your career at an exceptional pace. That’s our promise.

• Drive Revenue Growth: Develop and execute both short-term and long-term monetization strategies to maximize revenue for our apps.
• Optimize Key Metrics: Analyze app performance data to enhance LTV and other financial KPIs.
• Experiment & Improve: Implement A/B tests to refine paywall strategies, optimize conversion rates, and unlock new revenue opportunities.
• Expand Revenue Channels: Design promotional campaigns and explore innovative sales channels to drive profitability.
• Align Strategy Across Teams: Work closely with product and marketing teams to ensure seamless integration of monetization strategies.
• Monitor & Report: Track app performance against key financial targets, identifying areas for continuous improvement.
• Stay Ahead of the Curve: Keep up with industry trends and competitor strategies to drive innovation and maintain a competitive edge.

• Monetization Expert: You have at least 3 years of experience in a mobile app or gaming company, with direct product ownership responsibilities.
• Revenue-Focused Thinker: You understand in-app purchases, subscriptions, ads, and paywall strategies and know how to optimize them for growth.
• Data-Driven Decision Maker: You excel at analyzing performance data and translating insights into impactful monetization strategies.
• A/B Testing Enthusiast: You have hands-on experience designing and executing experiments to improve conversion rates.
• Results-Oriented & Adaptable: You thrive in a fast-paced environment, balancing multiple priorities while focusing on measurable outcomes.
• Collaborative Communicator: You work effectively across teams, ensuring monetization efforts align with broader product and marketing goals.
• English Proficiency: You read, write, and speak English fluently.

• Work with exceptional people. At AppNation, you’ll collaborate with small, autonomous, results-driven teams alongside some of the most talented minds in the mobile app industry.
• A platform for growth. We go above and beyond to hire individuals with extraordinary potential and provide them with the opportunities, resources, and challenges to thrive. At AppNation, young professionals often take on leadership roles in projects that reach millions of users. If you’ve got the drive, you’ll quickly find yourself playing a pivotal role in shaping our success.
• Competitive compensation. We offer salaries that are above the standard for our sector, ensuring that you’re rewarded fairly for your skills, dedication, and impact. Compensation grows rapidly as you contribute more to the team’s success, ensuring your financial growth matches your career progress.
• Unmatched benefits. Work-from-home Wednesdays, access to learning materials, premium private health insurance, meal and commute compensation, comprehensive relocation support, and even a day off to celebrate your birthday. We’re dedicated to creating an environment where you can do your best work—and enjoy the journey.

We’ve designed a rigorous yet rewarding process to find the best fit for both you and our team:

1. Application Review: We’ll carefully assess your CV and experience.
2. First Interview: A 30-minute online interview with our People & Culture team to discuss your background, goals, and alignment with our mission.
3. Case Study: A practical assignment to demonstrate your expertise and problem-solving skills.
4. Technical Interview: A deep dive with our team lead, focusing on technical topics and assessing your knowledge.
5. Team Interview: Meet with the founders to discuss your vision, aspirations, and how we can grow together.
6. CEO Interview: A one-on-one conversation with our CEO to discuss alignment on vision, culture, and long-term goals.
7. Final Decision: We’ll get back to you within a few days with our decision.

At AppNation, we set ambitious goals and demand the best from ourselves and each other. This creates a fast-paced, challenging environment that offers unparalleled opportunities for growth, achievement, and learning.

We value passion, potential, and a willingness to grow. If this role excites you and you believe you have what it takes, we encourage you to apply—even if you don’t check every box.