Job Description
Ready to learn more about us?We were founded in 2010 with a dynamic and agile start-up spirit. The trust of around 30 million customers and 250,000 sellers has made us the first decacorn in Turkey. Our success is backed by renowned investors such as Alibaba, General Atlantic, Softbank, Princeville Capital and several sovereign wealth funds. In 2022, we opened our first dedicated international office in Berlin and expanded to Amsterdam, Luxembourg and London. And that's just the beginning!Tech at the rootWe believe that technology is the driver and e-commerce is the outcome. Thanks to the dedication of our team, we have become one of the top 5 e-commerce companies in EMEA and one of the fastest growing worldwide. We currently deliver over 1.5 million parcels daily to 27 countries.Growth is in our DNAAs a young and dynamic company, we are constantly growing and expanding. With Trendyol Tech, one of the leading R&D centres, Trendyol Express, the fastest growing delivery network, Dolap, the largest platform for second-hand goods, and Trendyol Go, our instant food and grocery delivery service, we are gearing up to become the world's leading e-commerce platform.Focused on positive impactOur vision goes beyond business success. We strive to make a sustainable and positive impact on our customers, business partners, and society. By digitizing merchants and SMEs, helping businesses grow, and promoting women's economic empowerment, we are dedicated to creating a better future.ABOUT THE TEAMWho doesn’t love growth? The Growth Team connects people to many categories online with the most innovative marketing strategies. The team also analyzes data to make great decisions in the competitive marketplace through relevant and timely communication with our customers and sellers to maximize their experience. We are all working with the same purpose: To create a positive impact in our ecosystem by enabling commerce through technology.As a Data Analyst at Trendyol, you will play a crucial role in driving the growth of our advertising products under the Trendyol Marketing Solutions portfolio. Working closely with cross-functional teams, you will be responsible for analyzing data, identifying growth opportunities, defining and reporting yearly targets for all regions (including Turkey & all international regions) and implementing strategies to enhance brand adoption, engagement, and overall performance on our platform.YOUR MAIN RESPONSIBILITIESDevelop and maintain performance tracking dashboards to provide real-time insights on key business metrics, performance indicators, and trends. Communicate insights and recommendations to stakeholders across the organizationUtilize data analytics to extract valuable insights from user behavior, ad performance and marketplace trendsConduct in-depth analysis of campaigns to understand their impact on brands' advertising behavior. Optimize targeting, messaging, and campaign effectiveness to drive better resultsCollaborate with the product and data science teams to design and launch innovative advertising products that align with customer needs and business objectivesCreate and execute personalized communication journeys for brands, enhancing their experience and fostering long-term engagement and loyaltyQUALITIES WE ARE LOOKING FORBachelor's or Master’s Degree from a reputable university preferably in Computer Science, Management Information Systems or Industrial Engineering2+ year experience in data analysis, project & product managementCoding skills – ability to code in one or more languages (SQL, Python)Strong analytical skills and experience of working with large volumes of dataEnjoys the challenge of simplifying complex data, processes, and concepts to highlight key insights and guide decision makingCommunication Skills - Excited to work with different functions within company, creative problem solver who thrives with ambiguityFamiliar with digital analytics tools (ie Google Analytics, Adjust) and visualisation tools (Looker, Qlikview etc.)A genuine interest in digital disciplines and stay up to date on trendsExcellent written and verbal communication skills in EnglishThe experience range for this position is suitable for specialist/senior specialist and executive/manager (non-team management) roles