ASO/SEO Specialist

Here at AppNation, we strive to develop cutting-edge AI-powered mobile apps. Our products consistently hit the top-charts in over 30 countries, have been featured by Apple on the App Store, and make a positive impact on 50+ million users worldwide! Currently, we are actively seeking a talented ASO/SEO Specialist to join our dynamic team. If you are genuinely passionate about mobile apps and enthusiastic about contributing to the creation of remarkable experiences that are downloaded and enjoyed by millions, then you might be our next teammate!

As a member of the Marketing team, you will have a unique opportunity to shape the discoverability and performance of our apps, working closely alongside some of the brightest minds in the mobile app arena. Your expertise will be essential in ensuring our apps are not only seen but loved by users worldwide.

What you’ll be doing:

• Conduct keyword research to optimize app titles, descriptions, and metadata for maximum visibility, and analyze and improve app performance metrics.
• Develop and execute ASO strategies to increase organic traffic and conversion rates.
• Design and execute SEO strategies to enhance website visibility and boost organic traffic.
• Perform competitive analysis to identify opportunities and trends.
• Collaborate with designers and developers to create visually appealing and user-friendly store and website assets.
• Utilize web analytics tools and methodologies.
• Monitor, analyze, and report on the effectiveness of ASO and SEO campaigns, leveraging web analytics tools for data-driven insights.

What we’re looking for:

• Bachelor’s degree in a related field.
• Proven experience in ASO/SEO preferably in the mobile app industry.
• Proficiency in using ASO tools
• Strong analytical skills and the ability to interpret data to inform strategy.
• Experience in content creation and optimization for digital platforms.
• Passion for and familiarity with the realm of mobile applications.
• English language proficiency at C1 level or above.

What’s in it for you?

• Competitive Salary
• Optional Work From Home Opportunity Once A Week
• Monthly Compensation Adjustment Program
• Meal & Commute Compensation
• Private Health Insurance
• Birthday Leave
• Access to Udemy Courses
• Tech Gear

What does the recruitment process look like?

1. Application Review: We will carefully review your CV to evaluate your accomplishments and qualifications.

2. Interview: A 30-minute Google Meet interview with our People & Culture Specialist will be conducted to discuss your experience, expectations, and potential synergies. This will help us determine how we can collaborate effectively.

3. Case Study: You will be provided with a project relevant to the position, which you will complete to demonstrate your proficiency and practical knowledge.

4. Technical Meeting: A Google Meet session with our team lead will be arranged for you to engage in in-depth discussions on technical topics that align with your expertise. You will be asked specific questions to further showcase your technical skills.

5. Team Meeting: You will have an in-person meeting with the founders of AppNation, during which we will discuss your expectations and explore how you can contribute to our team. This interview will also provide an opportunity for you to gain insights into AppNation's culture and working environment.

6. Final Decision: Within a few days, we will inform you of our decision regarding your suitability for the role.