Identify and qualify potential customers through cold calling, networking, email campaigns, and attending industry events or trade shows.
Develop and execute a targeted outreach strategy to create opportunities for software sales.
Build and maintain a strong sales pipeline, consistently meeting or exceeding lead generation targets.
Client Relationship Management:
Establish and nurture relationships with key decision-makers, including CTOs, CIOs, IT directors, and business executives.
Conduct product demonstrations and presentations to highlight the value and benefits of the software solutions.
Understand customer pain points and offer customized solutions that meet their needs.
Sales Process & Closing:
Lead the sales process from initial contact through contract negotiation and closing.
Prepare and deliver proposals, quotes, and pricing models in alignment with client needs and budgets.
Collaborate with internal teams (e.g., product, technical support, and customer success) to ensure a smooth sales handoff and ongoing client satisfaction.
Market & Product Knowledge:
Stay up-to-date on industry trends, competitor offerings, and product features to position our software solutions effectively in the marketplace.
Continuously learn about new software features and updates to effectively communicate value propositions to prospects.
Sales Reporting & Analytics:
Track and report on sales performance, activities, and pipeline status using CRM tools.
Provide regular updates to sales management on progress, challenges, and market feedback.
Analyze sales data to identify areas for improvement and optimize sales strategies.
Collaboration & Teamwork:
Work closely with the marketing team to align messaging, content, and campaigns with sales efforts.
Collaborate with the customer success and technical teams to ensure successful onboarding and customer satisfaction post-sale.
Skills
Qualifications:
Experience:
2+ years of experience in software sales or technology sales, preferably within [industry or sector].
Proven track record of meeting or exceeding sales targets and driving revenue growth.
Skills & Knowledge:
Strong understanding of software products and the ability to translate technical features into business value.
Excellent communication and interpersonal skills, with the ability to engage and influence decision-makers.
Proficiency in using CRM software (e.g., Salesforce, HubSpot) and Microsoft Office Suite.
Strong presentation skills and the ability to conduct engaging product demos.
Education:
Bachelor's degree in Business, Marketing, Computer Science, or a related field (or equivalent work experience).
Attributes:
Highly self-motivated and goal-oriented with a passion for technology and innovation.
Strong problem-solving skills and ability to handle objections.
Ability to thrive in a fast-paced, dynamic environment with changing priorities.
Preferred Qualifications:
Experience in SaaS (Software-as-a-Service) sales or cloud-based solutions.
Familiarity with sales enablement tools and marketing automation platforms.
Knowledge of industry-specific software applications (e.g., ERP, CRM, cybersecurity, etc.).
