Job Description
Careem is building the Everything App for the greater Middle East, making it easier than ever to move around, order food and groceries, manage payments, and more. Careem is led by a powerful purpose to simplify and improve the lives of people and build an awesome organisation that inspires. Since 2012, Careem has created earnings for over 2.5 million Captains, simplified the lives of over 70 million customers, and built a platform for the region’s best talent to thrive and for entrepreneurs to scale their businesses. Careem operates in over 70 cities across 10 countries, from Morocco to Pakistan.
About the TeamThe marketing team at Careem is at the forefront of driving brand awareness, customer engagement, and business growth. We work across multiple verticals, launching impactful campaigns that connect with our customers and fuel the expansion of Careem’s super app. As part of this dynamic team, you'll get the opportunity to contribute to exciting projects, learn from experienced professionals, and gain hands-on marketing experience in a fast-paced environment.
About the RoleAs a Social Media Intern, you will support the execution of marketing campaigns, assist with performance tracking, and collaborate with cross-functional teams to ensure seamless execution. This is a unique opportunity to develop your marketing skills while working with a team that is shaping the future of mobility, delivery, and more in the region.
What You’ll Do- Data & Insights:
- Track marketing performance using dashboards and assist in extracting insights.
- Support in analyzing customer behavior, campaign effectiveness, and competitive trends.
- Collaborate with the Growth team to identify opportunities for optimization.
- Execution:
- Assist in drafting creative briefs for the Creative Studio and Social Media teams.
- Ensure marketing assets align with campaign objectives and brand guidelines.
- Support the execution of CRM requests (push, email, WhatsApp) and in-app assets.
- Help compile briefs for performance marketing campaigns.
- Coordinate content scheduling and approvals with the social media team.
- Assist in managing offline activations with external agencies.
- Monitoring & Optimization:
- Track live campaign performance and flag any issues to the team.
- Assist in gathering data for post-campaign analysis and performance reporting.
- Document key learnings to optimize future marketing efforts.
- Collaboration & Stakeholder Management:
- Work closely with teams across Operations, Growth, Digital, and Finance.
- Ensure marketing tasks move through the necessary approval layers efficiently.
- Support internal coordination to streamline campaign execution.
What You’ll Need- Recently completed a degree in Marketing, Business, Communications, or a related field.
- Strong organizational skills with the ability to multitask and meet deadlines.
- A proactive mindset with a willingness to learn and take ownership of tasks.
- Attention to detail to ensure accurate execution of marketing activities.
- Basic understanding of digital marketing, social media, and campaign execution.
- Strong analytical skills and ability to interpret data.
- Proficiency in Microsoft Office (Excel, PowerPoint, Word); experience with design tools (Canva, Photoshop) is a plus.
What we’ll provide you
We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
- Work and learn from great minds by joining a community of inspiring colleagues.
- Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
- Explore new opportunities to learn and grow every day.
- Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
- Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.