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Director of Product Marketing
Riyadh Product Management – Product Marketing Management / Full-Time / On-site Rewaa is on a mission to revolutionise retail! Our cutting-edge SaaS platform empowers retailers to move and grow faster. We provide innovative solutions for point-of-sale, inventory management, omnichannel integrations, tax and accounting, and reporting, all delivered on a single screen with our lightning-fast, robust hardware. With over 10,000+ customers and an ambitious trajectory toward global expansion, there's never been a better time to join Rewaa!
Rewaa Technology Company is seeking a dynamic and strategic Director of Product Marketing to lead our marketing initiatives and drive the growth of our product offerings. In this senior-level role, you will be responsible for developing and executing comprehensive marketing strategies that align with our business goals, enhance brand visibility, and effectively reach our target audience. You will leverage your deep understanding of market dynamics to create impactful campaigns and foster collaboration across teams to inspire innovation and excellence. This role reports into the Global VP of Product Management.
Responsibilities & Duties:
+ Lead the development of innovative marketing strategies and initiatives that elevate the company’s product offerings and market position.
+ Identify and capitalize on press opportunities to enhance the company's visibility and reputation in the industry.
+ Monitor and analyze media industry trends to inform strategic decision-making and maintain a competitive edge.
+ Oversee the establishment and management of a robust social media presence that aligns with industry standards and engages our audience.
+ Drive the promotion of supplemental projects and orchestrate successful campaigns for new product launches.
+ Manage the product marketing budget to ensure efficient allocation of resources and maximize ROI.
+ Collaborate with cross-functional teams to foster a culture of creativity, ensuring the team is motivated and aligned with the company's vision.
Requirements:
+ Bachelor’s degree in Communications, Marketing, Business Administration, or a related field; an MBA is a plus.
+ Minimum of 5 years of progressive experience in product marketing, with a proven track record of leading successful product marketing campaigns.
