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Job Description

POSITION OVERVIEW:


  • We are looking for a CRM Manager to lead customer relationship management strategies in KSA. This role focuses on improving customer engagement, retention, and lifetime value through data-driven marketing and CRM tools. The ideal candidate will develop and execute personalized campaigns, ensuring a seamless customer experience across all touchpoints.

KEY RESULTS/ACCOUNTABILITIES EXPECTED FROM THE ROLE:


  • Develop and implement CRM strategies to drive customer retention, engagement, and sales.
  • Manage customer data, segmentation, and analytics to improve marketing effectiveness.
  • Design and execute personalized communication campaigns via email, SMS, push notifications, and other channels.
  • Collaborate with marketing, sales, and product teams to align CRM initiatives with business goals.
  • Monitor campaign performance and optimize strategies based on data insights.
  • Ensure CRM tools and technologies are effectively integrated and utilized.
  • Lead A/B testing and customer journey mapping to enhance user experience.
  • Stay updated on industry best practices and emerging CRM trends.

PREFERRED QUALIFICATIONS AND CHARACTERISTICS:


  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience in CRM, loyalty programs, or customer engagement strategies.
  • Strong analytical skills and experience with CRM platforms (e.g., Salesforce, HubSpot, or similar).
  • Excellent communication and project management abilities.
  • Ability to work collaboratively with cross-functional teams.
  • Data-driven mindset with a customer-first approach.
  • Experience in the KSA market is a plus.
  • Proficiency in Arabic and English is preferred.


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