PRIMARY OBJECTIVE:
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology. In the Diabetes Care division where we’re focused on helping people with diabetes manage their health with life-changing products that provide accurate data to drive better-informed decisions. We’re revolutionizing the way people monitor their glucose levels with our new sensing technology.
We’re in search of an experienced Consumer Product Manager to partner with the team and help shape the strategy for growth. The ideal candidate will have help to strengthen our strategic and executional excellence for our consumer marketing initiatives programs in Saudi and Bahrain. In addition to implementing programs to help tackle barriers and opportunities in driving awareness and education around our core product solutions. Reporting to the Head of Marketing you will be responsible to handle all consumer marketing projects related to digital and social media as well as the trade projects related to the chain pharmacies and hospitals in alignment with the marketing strategy in terms of planning and execution, managing a variety of projects and tasks at any given time, and ensuring nothing falls through the cracks.
The ideal person has shown an ability for high level teamwork while also delivering best-in-class execution.
KEY RESPONSIBLITIES:
Consumer Product Manager:
Participate in project design meetings and propose improvements if necessary. Evaluate potential challenges and work with responsible team to develop mitigation plan. Work in partnership with regional marketing team and sales teams to drive best in class consumer specific initiates and messaging for the market. Partner closely with key cross-functional team members including regulatory, clinical, medical education and legal/compliance to ensure streamlined processes for product commercialization activities. Plan, Execute, Coordinate, and support consumers trade and digital activities/campaigns locally and regionally. Schedule, co-coordinate and organize conferences/meetings as required, both internally and externally. Operate and maintain files, always ensuring security/confidentiality. Prioritize and effectively manage time (time management) to ensure that a given task is completed efficiently. Maintain training/seminar documentations, records, and certifications and attendance data bases. Manage agency relationships to execute digital and social media campaigns. Creating and localizing promotional materials based on the branding guidelines and submit on time for SFDA approval. Make sure that all promotional materials are approved on Veeva and maintain tracking and record of all materials. Ensure all marketing activities are in compliance with regulatory and OEC requirements. Be responsible for the management of projects as part of the marketing budget and project timelines. Review documentation related to trade and digital activities, purchase orders and invoices from the vendors. Travel 20%
EDUCATION/ QUALIFICATION/ EXPERIENCE:
Experience managing a broad and dynamic set of responsibilities (primarily consumers projects, project tracking, and documentation) with the agility needed to adapt and pivot in the face of new challenges
The base pay for this position is
In specific locations, the pay range may vary from the range posted.