· Manage all marketing, advertising, and promotional objectives by designing, implementing, and facilitating annual marketing and communications plans with the automotive division aligned with strategic and sales goals.
· Conduct and oversee market research to determine market requirements for existing and future marketing and branding campaigns.
· Expand the brand digital presence through the website and social media platforms, and monitor the end result reports.
· Create and monitor annual marketing budgets to deliver strategic marketing and sales goals, and negotiate marketing support from principals.
· Coordinate with the external agency to develop creative content for advertising materials, social media, and other marketing-related developments.
· Organize and control launch events, motor shows, sponsorships, and all brand-related events
· Manage and report the outcomes of the productivity plans and projects, develop new strategies, and deliver timely and insightful presentations to GM, Top Level Management, and Sales Teams.
· Ensure compliance with all principals CI (Corporate Identity) guidelines across all customer touchpoints. Oversee business development activities to deliver SBU goals.
· Ensure that the marketing team is supporting Sales and CRM Teams by providing updated vehicle spec sheets, showroom catalogs, posters, and TVC’s for customer viewing by brand.
· Coordinate with marketing staff and CRM teams in regards to the latest press kits and advertising to be conducted in the local market.
Manage the partnership with approved suppliers related to marketing
· 5-7 years of marketing experience preferably in the automotive industry
· Bachelor’s degree in business or marketing or any related field
· Excellent communication skills in English and Arabic, both verbal and written
· Persistent and pro-active
· Responsible and able to drive the business independently
· Competitive and efficient to achieve targets
· Strong public speaking skills, multi-tasking, and time management skills
Established in the late 1950’s, Saleh Al Hamad Al Mana is a family owned Group of companies now ranked amongst one of the largest and most successful business groups in Qatar. Having started in business as in importer and trader, the late founder Saleh Al Hamad Al Mana was an early visionary who could see the potential of the Qatari and Middle Eastern markets. Through his gained business successes, founder, Saleh Al Hamad Al Mana diversified his business portfolio to include Investment, Construction, Automotive, Real Estate development and Engineering. Our asset business base has expanded through regional markets and is now also penetrating international markets. Today, we are renowned for our strong and impressive portfolio of brands and businesses throughout the GCC countries. We hold a rich portfolio of famous retail and luxury brands, as well as other business ventures in sectors such as Media, Hotels, FMCG, Food and Beverage and Insurance. We are one of the leading automotive dealers in the region and the sole agent for Nissan, Renault and Infiniti in Qatar. We continue to grow, relying on best practice, customer satisfaction and our people.
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