Job Summary:
The Assistant Director of Sales - Leisure is responsible for driving leisure segment revenue for Raffles & Fairmont Doha. This role involves developing and executing sales strategies to attract and retain leisure clients, including travel agencies, tour operators, and high-net-worth individuals. The position ensures strong market presence, fosters key partnerships, and maximizes revenue opportunities within the leisure sector.
Key Responsibilities:
Sales & Business Development:
Develop and implement strategic sales plans to drive revenue from the leisure segment.
Identify and establish relationships with key travel agencies, luxury tour operators, and leisure travel partners globally.
Proactively solicit new business and maintain strong relationships with existing accounts.
Conduct market research to identify new business opportunities and competitive trends.
Attend international travel trade shows, sales missions, and networking events to promote Raffles & Fairmont Doha.
Work closely with the Director of Sales & Marketing to align leisure strategies with overall sales goals.
Account & Relationship Management:
Manage and grow an assigned portfolio of leisure accounts.
Develop customized packages and promotions to attract leisure travelers.
Negotiate and close high-value leisure group and FIT (Free Independent Traveler) contracts.
Coordinate with marketing teams to develop promotional materials and digital campaigns targeting the leisure segment.
Revenue & Performance Management:
Monitor sales performance and ensure targets are met or exceeded.
Analyze leisure segment trends and adjust strategies to maximize revenue.
Collaborate with revenue management teams to optimize pricing and availability for leisure business.
Prepare regular reports on sales performance, forecasts, and market trends.
Team Collaboration & Leadership:
Work closely with cross-functional teams, including reservations, front office, and marketing, to enhance guest experiences.
Mentor and guide junior sales team members to improve sales performance.
Ensure alignment of sales activities with brand standards and operational goals.
Qualifications & Experience:
Bachelor’s degree in Business Administration, Hospitality, Sales, or a related field.
Minimum 5 years of experience in luxury hotel sales, with a focus on the leisure segment.
Proven track record in managing key leisure accounts and achieving revenue targets.
Strong network within the travel trade industry, including luxury travel agencies and tour operators.
Excellent negotiation, presentation, and communication skills.
Ability to travel internationally as required.
Fluency in English is required; additional languages (Arabic, Russian, or Mandarin) are a plus.