Video Program Manager

We are looking for an experienced Video Program Manager with a results-driven track record to join our Content Marketing team at DigitalOcean. Reporting to the Head of Content Marketing, you will be responsible for  driving  a robust production program of high-quality video assets that align with our brand identity and meet the needs of various marketing functions.

As the Video Program Manager, you will act as the central point of contact for all video-related requirements from marketing teams, prioritize these requests, and conceptualize impactful video strategies. You will conduct competitive analyses, ensure adherence to brand guidelines, create detailed storyboards, and oversee the entire lifecycle of video projects. This is a leadership and project management-heavy role where your ability to collaborate and communicate effectively, influence stakeholders, deliver under pressure & tight deadlines, and get deliverables executed by the Video Editor & Motion Graphics Creator will be critical to success.

• Create a framework and the supporting workflows for how video production is supported internally, including intake forms, production scheduling, resource allocation and traffic management.
• Gather video asset requirements from all marketing functions, including performance marketing, social media, email, organic growth, affiliate, PR & comms, and product marketing functions.
• Conduct competitive research to identify trends, strategies, and opportunities for creating impactful video content.
• Develop and prioritize a pipeline of video projects, ensuring alignment with overall marketing goals and deadlines.
• Conceptualize creative video ideas that align with our brand identity, target audience, and marketing objectives.
• Create comprehensive and visually detailed storyboards.

Project Management & Collaboration

• Serve as the primary liaison between all marketing functions and the video production team, ensuring clarity and alignment on project goals.
• Collaborate closely with the Video Editor & Motion Graphics Creator to transform concepts and storyboards into high-quality video outputs.
• Set clear expectations, assign tasks, and establish deadlines to ensure smooth execution of video projects.
• Oversee project timelines, workflows, and budgets to ensure timely delivery of assets without compromising quality.
• Co-own OKRs and deliverables through to completion

Quality Assurance & Brand Alignment

• Review video drafts to ensure adherence to storyboards, brand guidelines, and marketing objectives.
• Provide constructive feedback to the production team to refine and improve video quality.
• Ensure all videos consistently represent our brand identity and resonate with target audiences.

Performance Analysis & Optimization

• Collaborate with marketing functions to evaluate the performance of video assets on various platforms (e.g., social media, YouTube, email campaigns etc.).
• Benchmark asset categories to track what content themes, formats, etc. deliver impact.
• Use data and insights to refine future video strategies and prioritize high-impact content types.
• Stay updated on industry trends, video technologies, and emerging platform best practices to ensure our video content remains competitive and innovative.

• Bachelor’s degree in Marketing, Media Production, Film Studies, or a related field (or equivalent experience).
• 5+ years of experience in video program management, creative production, or a related role.
• Proven track record of managing video projects end-to-end, from ideation to execution, with measurable success.
• Exceptional project management skills, with the ability to prioritize tasks, manage timelines, and meet deadlines in a fast-paced environment.
• Strong understanding of video storytelling, branding, and audience engagement principles.
• Excellent collaboration and communication skills, with the ability to work effectively with cross-functional teams and external vendors.
• High proficiency in project management software.
• High familiarity with video editing and motion graphics tools (e.g., Adobe Premiere Pro, After Effects).
• A shareable portfolio or showreel that highlights a body of work you’ve been directly responsible for producing.

If you are passionate about bringing creative video concepts to life, thrive in a collaborative environment, and have a proven ability to manage complex projects with ease, we encourage you to apply!

 

• We innovate with purpose. You’ll be a part of a cutting-edge technology company with an upward trajectory, who are proud to simplify cloud and AI so builders can spend more time creating software that changes the world. As a member of the team, you will be a Shark who thinks big, bold, and scrappy, like an owner with a bias for action and a powerful sense of responsibility for customers, products, employees, and decisions. 
• We prioritize career development. At DO, you’ll do the best work of your career. You will work with some of the smartest and most interesting people in the industry. We are a high-performance organization that will always challenge you to think big. Our organizational development team will provide you with resources to ensure you keep growing. We provide employees with reimbursement for relevant conferences, training, and education. All employees have access to LinkedIn Learning's 10,000+ courses to support their continued growth and development.
• We care about your well-being. Regardless of your location, we will provide you with a competitive array of benefits to support you from our Employee Assistance Program to Local Employee Meetups to flexible time off policy, to name a few. While the philosophy around our benefits is the same worldwide, specific benefits may vary based on local regulations and preferences.
• We reward our employees. The salary range for this position is based on market data, relevant years of experience, and skills. You may qualify for a bonus in addition to base salary; bonus amounts are determined based on company and individual performance. We also provide equity compensation to eligible employees, including equity grants upon hire and the option to participate in our Employee Stock Purchase Program. 
• We value diversity and inclusion. We are an equal-opportunity employer, and recognize that diversity of thought and background builds stronger teams and products to serve our customers. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

*This job is located in Karachi, Pakistan

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