Performance Marketer

About Us

Mindstorm Studios designs, develops, and markets some of the top games and interactive entertainment in the world today. That's the mission our founders began with back in 2006 and we continue to uphold and bring the highest quality products to market.

Mindstorm Studios is partnered with Lion Studios, one of the world’s leading mobile games publishers, and we are headquartered in San Francisco with development in Lahore. Our products have been downloaded over 100 million times globally with #1 worldwide chart toppers like Super Salon, Flick Pool, and Alliance Wars.

We are looking for the best and brightest minds in game development to join our team so we can empower our talent to create world #1 games.

Role

As a Performance Marketer at Mindstorm Studios, you will play a key role in growing product profitability.

You’ll be working closely with the product & creative teams to come up with new creative ideas, fast iterations and constantly fine tune the performance of our user acquisition (UA) efforts. We are looking for a responsible, analytical and detail-oriented person with entrepreneurial spirit and a “get stuff done” attitude. As a member of our marketing team, you will have the opportunity to work on some of the best mobile games played worldwide. You get to work in a fast-paced, fun, creative, agile and collaborative environment.

What will you be doing ?

• Plan, launch, optimize and analyze User Acquisition campaigns on Meta, TikTok, Reddit and Google Ads
• Optimize creatives, targeting, bids & budgets to drive campaign goals and highest ROI
• Manage UA campaigns and budgets across multiple games, channels and geos
• Analyze and report UA campaigns and results to various stakeholders
• Collaborate with designers, programmers and marketeers to ensure world-class and fully optimized creatives.
• Research and evaluate mobile games and UA trends, have a voice in our creative and product direction
• Contribute on building, maintaining and developing our relationships with UA partners

What are we looking for ?

• University graduate - Any Program
• You speak LTV, eCPI, eCPM, ROI, CTR fluently
• Analytical, creative and metrics-driven approach to problem solving
• Strong work ethic and ability to work on multiple games simultaneously, own project life cycle from beginning to end
• Ability to work in a fast-paced dynamic environment with ambitious goals and little supervision
• Strong Excel and/or Google Sheets skills
• Communication skills in English

Additional as a plus

• Experience in the gaming industry - 1-3 years
• Experience using Capcut or any video editing tool
• Ran successful Meta and TikTok campaign for mobile game growth
• Knowledge of mobile F2P market and/or hyper casual games
• Experience with data analysis and reporting
• Gamer, passion for mobile games preferred
• Video and/or picture editing skills
• Experience or understanding of ASO
• Experience with UA platforms and channels such as Facebook, Google and other ad networks

What are we offering?

• Exposure: Best-in-class learning and exposure to the global game industry having top level game development know-how and career progression
• Culture: A progressive team and unmatched work environment with a flat hierarchy where you take ownership of your goals and become part of a team that will support and help you succeed.
• Vacations: 5 weeks’ paid time-off per annum, wedding/paternal leave, paid sick leave
• Comprehensive Benefits: Provident fund, full healthcare (in-patient & out-patient), fuel allowance, subsidized lunches, fitness allowance, gadget discounts, yearly bonuses.
• Perks: HR events, team lunches, movie nights, monthly birthdays, company retreats, games/sports competitions and much more!

Disclaimer: Mindstorm Studios is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, & performance.