Job Description
Job Overview:
CureMD is seeking a dynamic and strategic Branding Manager to lead the development and execution of our brand strategy. The ideal candidate is a visionary marketer with a passion for technology and a proven track record in building compelling tech brands. This role offers an exciting opportunity to drive brand growth, create impactful campaigns, and enhance our market position.
Job Responsibilities:
- Develop and implement a comprehensive brand strategy that aligns with CureMD’s vision, values, culture, and business objectives, ensuring consistency across all marketing channels.
- Conduct in-depth market research and competitive analysis to identify trends, opportunities, and customer needs; use insights to refine brand positioning.
- Lead the planning and execution of multi-channel marketing campaigns, collaborating with creative teams to produce content that resonates with our target audience.
- Enhance brand touchpoints to improve customer satisfaction and loyalty, monitoring feedback to adjust strategies accordingly.
- Design and implement a strategic content plan that engages users, builds brand authority, and creates memorable experiences.
- Work closely with sales, customer support, and other departments to ensure cohesive brand messaging and drive business objectives, including internal workshops and training.
- Define and track KPIs to measure the effectiveness of brand initiatives, using data-driven insights to optimize strategies.
- Stay ahead of industry trends and emerging technologies to keep our brand at the forefront, creating a culture of creativity and innovation within the team.
Qualifications:
- Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field; advanced degrees or certifications are a plus.
- 7+ years of experience in brand management or relevant marketing roles with a proven track record of building exceptional campaigns.
- Strong understanding of brand development, digital branding, and market positioning in the tech industry.
- Strategic thinker with analytical skills for data-driven decision-making.
- Results-driven with a focus on achieving measurable outcomes.
- Strong leadership abilities with a commitment to team development and empowerment.
- Excellent communication and interpersonal skills with the ability to influence and collaborate effectively.
- Experience with AI enabled platforms.
Compensation and Benefits:
💰 Financial:
- Competitive salary and bi-annual bonus.
- Fast track and uncapped career growth for high performers.
- Company-sponsored vehicle financing (car and bike).
- Interest-free loans.
- Provident Fund: CureMD matches up to 8% of your base salary.
- Fuel Card.
- Cellular Allowance.
🏥 Health and Wellness:
- In-house clinic with a team of certified male and female doctors with 24/7 telemedicine service.
- Hospital treatment monitoring by company doctors.
- Comprehensive health coverage for your immediate family (outpatient, inpatient, maternity and parents' inpatient).
- Exclusive health benefits and discounts at top class clinics and labs.
🤝🏻 Supportive Workplace:
- Pick-up and drop-off services for female employees.
- In-house daycare facility.
- In-house gym and recreational area to unwind.
📚 Continued Learning:
- Company-sponsored trainings, workshops, development programs and retreats.
- Paid specialized trainings/certifications.
The Difference You’ll Make:
At CureMD, every role, whether senior or junior, plays a pivotal part in transforming healthcare. By joining our innovative team, you’ll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we’re not just advancing technology — we’re making a tangible difference in people’s lives. Together, let’s save lives.