Job Description
About the job Brand Development Specialist
Brand Development Specialist - Lahore - Onsite Company Overview: Hiring one of our multi-disciplinary design firm. They do work on covers graphics and identity, products and packaging, websites, digital experience design, advertising, communications and videography. Workforce:
50+ employees Job Description: Develop Brand Strategies: Create and implement brand strategies that align with client objectives and market needs.
Brand Positioning: Define brand values, positioning, and messaging to differentiate the brand in the market.
Market Research & Insights: Conduct research on consumer behavior, market trends, and competitors to inform strategies.
Creative Campaigns: Collaborate with creative teams to design and execute innovative campaigns to enhance brand awareness.
Brand Guidelines & Messaging: Develop and maintain consistent brand guidelines and messaging across all platforms.
Client Collaboration: Work closely with clients to understand their goals and provide strategic recommendations.
Monitor & Measure Success: Track and analyze the success of brand strategies and campaigns, providing insights for improvement.
Collaborate with Cross-Functional Teams: Work with designers, marketers, and content creators to bring brand strategies to life.
Competitor Analysis: Monitor and analyze competitors' branding and marketing efforts to identify opportunities for differentiation.
Content Strategy Support: Provide input on content strategies to ensure alignment with brand messaging and positioning.
Trend Forecasting: Stay updated on industry trends and consumer behavior to inform future brand strategies.
Client Presentations: Prepare and present strategic proposals, brand concepts, and campaign ideas to clients.
Brand Audits: Conduct periodic brand audits to assess the effectiveness of current strategies and identify areas for improvement.
Stakeholder Communication: Maintain clear communication with internal teams and external stakeholders to ensure alignment on brand initiatives.
Training & Mentorship: Offer guidance and mentorship to junior team members on branding and strategy-related matters.
Budget Management: Assist in managing the budget for branding and marketing initiatives, ensuring effective resource allocation. Other Details: Location: DHA Phase 8 Lahore
Experience: 2 years
Timings: 10am to 7pm (Monday to Saturday)
Salary: Market Competitive HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world. Join our WhatsApp Channel https://shorturl.at/983az to stay updated or visit www.hrways.co to know more.
