Marketing & Social Media Manager
On-site Dubizzle Oman, Marketing Full time
Muscat, Muscat Governorate, Oman
Description
Dubizzle Group has the unique distinction of being an iconic, homegrown brand with a strong presence across the Middle East and Pakistan. Connecting millions of users across the region, we are committed to delivering the best online search experience.
As part of Dubizzle Group, Dubizzle Oman is alongside some of the strongest classifieds brands in the market. With a collective strength of 10 brands, we have more than 200 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As a Marketing & Social Media Manager, you will be responsible for maintaining the company’s presence on various social media platforms, engaging with followers, and accurately depicting the company’s products, services, and culture. Social media channels include Facebook, TikTok, Snapchat, YouTube, Instagram, Twitter, LinkedIn, Threads etc.
In this role, you will:
● Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
● Work with the Central Marketing team to plan and execute online and offline marketing efforts
● Manage the social media team and recruit new members when needed
● Generate, edit, publish, and share daily content (original text, images, video.) that builds meaningful connections and encourages community members to take action
● Create engaging content in-house
● Set up and optimise company pages within each platform to increase the visibility and reach of the company's social content
● Coordinate with the in-house social media team to generate high-quality visual content
● Moderate all user-generated content in line with the moderation policy for each community
● Co-ordinate with the group’s central team to create and implement a social media, online and offline marketing plan and calendar
● Track and analyse analytics reports to gain insight on traffic, demographics, and effectiveness; utilise this information to affect future outcomes positively
● Continuously improve by capturing and analysing the appropriate social data/metrics, insights, and best practices and then acting on the information
● Collaborate with other departments (customer relations, sales, ops, etc) to manage reputation, identify key players, and coordinate actions
● Contribute to marketing strategy by leveraging social media and digital marketing to identify and acquire customers
Requirements
● Bachelor's Degree in Journalism, Media, Marketing, etc
● Minimum of 5 years of experience in a similar role
● 2-3 years of experience in people management
● A demonstrated passion and knowledge of social media marketing best practices on Facebook, Instagram, Snapchat, Tiktok Pinterest, YouTube, Twitter & LinkedIn
● Strong knowledge of the social media space and ability to create impactful and successful campaigns
● Exceptional organisational skills and great attention to detail
● Ability to communicate effectively, written and verbal
● Ability to tell meaningful stories
● Proven track record of working collaboratively and being accountable
● Self Starter
Benefits
High-performing and fast-paced work environment. Comprehensive Health Insurance Rewards and recognition Learning & Development
dubizzle is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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