Paid Media Specialist

Presentail

Paid Media Specialist

Achrafieh, Beirut, Lebanon - Full Time

Presentail is looking for a Paid Media Specialist to join our Achrafieh office.

Requirements:

Proven work experience as a Paid Media Specialist or similar role Solid knowledge of paid digital advertising platforms such as Google Ads, Facebook Ads Manager, and LinkedIn Ads Proficiency in data analysis and reporting Excellent communication skills Experience in A/B testing and optimizing ad campaigns for performance Understanding of SEO and SEM best practices Knowledge of digital marketing trends and techniques

Responsibilities:

Develop and implement paid media strategies to drive customer acquisition and revenue growth Manage and optimize paid advertising campaigns across various platforms Conduct keyword research and competitor analysis to improve campaign performance Monitor and analyze campaign performance data, identify trends, and provide actionable insights Collaborate with the marketing team to align paid media strategies with overall marketing objectives Stay up-to-date with industry trends and best practices in paid media advertising Continuously test and optimize ad creative, targeting, and bidding strategies to improve ROI
If you are a data-driven marketer with a passion for paid media advertising, we'd love to hear from you!