Arabic Copywriter
Full-time
Company Description
Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world's most valued brands including Aldi, Bank of America, Campbell's, Dunkin, Firestone, Jim Beam, Kellogg's, Nintendo, Tillamook and UnitedHealthcare among others. To learn more about Leo Burnett Worldwide and its rich history of creating iconic brands, visit our site, Facebook page and follow us on Twitter and Instagram via @leoburnett.
Job Description
The position of Arabic Copywriter is for someone who is a hands-on copywriter with natural storytelling ability and has experience working in an agency environment, creating conceptually driven campaigns, and crafting copy in English for global brands.
Develop creative ideas that meet both our client's objectives as well as our business objectives, maintaining the company’s expected levels of creative excellence and professionalism
Main Tasks
Technical & Product
• Writing texts (e.g. copy, product descriptions), proofreading, and content editing
• Ensuring the consistency of prepared content;
• Works in partnership with an Art person to develop creative concepts for marketing materials and marketing campaigns.
• Have a keen understanding of all the channels in the 1:1 marketing space.
• Understanding the power of data intelligence to help them achieve the communication challenge.
• Required to make conceptual and strategic decisions across a wide variety of clients and industries.
Qualifications
• At least 2 years of experience in concept creation and have a clear understanding of the difference between a communication concept and an exceptional idea.
• Mastery in developing copy for large cross-channel and/or direct-marketing initiatives across media, both online and off
• Bachelor’s Degree in the appropriate field of study
Arabic Copywriter
Sofil Center, Beirut, Lebanon * Full-time
