Digital Marketing Executive

Skills

Campaign Management: Assist in the planning, development, and execution of marketing campaigns across digital, social media, email, print, and other platforms to achieve brand and growth objectives.Market Research: Conduct research to identify marketing trends, target audience behaviors, and competitor activities, providing insights that help shape marketing strategies.Content Creation: Help create and distribute compelling content for social media, blogs, newsletters, promotional materials, and websites.Social Media Management: Support the management of social media accounts by scheduling posts, monitoring engagement, and responding to customer inquiries in a timely and professional manner.Design Collaboration: Work with the design team to create marketing collateral such as brochures, banners, and advertisements to maintain brand consistency.Campaign Analytics: Monitor the performance of marketing campaigns using analytics tools, report on key metrics, and suggest improvements.Event Coordination: Assist in organizing company events, webinars, and promotional activities to boost brand visibility and engagement.SEO and Optimization: Contribute to the development and implementation of SEO and content optimization strategies to improve search engine rankings and website traffic.Website Management: Help manage and update the company website and blog with fresh and engaging content.Administrative Support: Assist with general marketing administrative duties such as maintaining databases, preparing reports, and handling inquiries related to marketing efforts.