Job Description
Chains Trading Company is a leading food production company with a strong presence in the market. We are currently seeking a highly motivated and dynamic Trade Marketing Executive (TME) to join our team. As a Trade Marketing Executive, you will be responsible for developing and implementing effective trade marketing strategies to drive sales and brand visibility for our food products. This is a fantastic opportunity for a creative and analytical individual to contribute to the success of Chains Trading Company and make a significant impact in the food production industry.
Key Responsibilities:
- Develop and execute trade marketing initiatives to drive sales and enhance brand visibility in the market.
- Collaborate with the sales team to understand customer needs and develop trade marketing programs and materials that support sales efforts.
- Conduct market research and analysis to identify trade marketing opportunities, consumer insights, and competitive trends.
- Create compelling promotional materials, including point-of-sale displays, trade show booths, product packaging, and sales collateral.
- Coordinate and implement trade marketing campaigns and promotions, ensuring timely and effective execution.
- Monitor and evaluate the performance of trade marketing activities, providing insights and recommendations for improvement.
- Establish and maintain strong relationships with key trade partners, distributors, and retailers.
- Stay updated on industry trends, competitor activities, and market dynamics to identify new growth opportunities.