Staff Outbound Product Manager

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

Responsibilities

Demo Development

• Collaborate with Product Managers, Solution Consultants, and Marketing to deeply understand the features, integrations, and value propositions of ServiceNow Creator Workflows, App Engine, and Automation Engine products.
• Develop engaging and outcome-based software demonstrations that showcase the platform’s capabilities across various industries and business use cases.
• Customize demos to align with specific customer pain points and business needs.
• Build tools, utilities, and frameworks to simplify demo configurations and enable scalability for the Sales team.
• Gather continuous feedback from stakeholders to iterate and enhance demonstration effectiveness.

Business Acumen

• Possess a strong understanding of business domains and enterprise workflows to deliver impactful, outcome-driven stories.
• Independently craft compelling narratives that connect product features to real-world business outcomes.
• Lead cross-platform demo initiatives while effectively managing stakeholders and priorities.
• Ensure a value-first mindset to drive meaningful and results-oriented demonstrations.

Technical Expertise

• Demonstrate in-depth knowledge of ServiceNow’s architecture, technical stack, and integration capabilities.
• Troubleshoot and resolve technical issues during the demo lifecycle, identifying root causes and ensuring swift resolutions.
• Assist Sales teams with custom demonstrations requiring technical configurations.

Live Presentations

• Conduct live, interactive demonstrations, workshops, and configuration sessions for Sales, Solution Consultants, and customer stakeholders.
• Effectively articulate the platform’s value proposition, benefits, and differentiators tailored to specific audiences.

Market Awareness

• Stay current with industry trends, competitive insights, and emerging technologies to enhance the quality, relevance, and competitiveness of demonstrations.
• Build narratives that resonate with customer priorities and industry benchmarks.

• Education: Bachelor’s degree in Computer Science, Information Technology, or a related field (or equivalent practical experience).
• Experience: 8+ years of experience in ServiceNow platform development, administration, scripting, and outbound product management roles.
• Excellent storytelling and presentation skills, with the ability to connect technical capabilities to  business value outcomes across diverse audiences.
• Proven leadership in driving cross-platform demo initiatives, managing stakeholders, and aligning with business priorities.
• Proven ability to develop engaging and outcome-driven software demonstrations that address customer pain points and business use cases.
• Proficiency in JavaScript, HTML, CSS, and Glide Scripting to develop Proof of Concept (PoC) and Proof of Value (PoV) solutions on the ServiceNow platform.
• Strong experience in ServiceNow integration methods (REST, SOAP, MID Server, etc.) and third-party integrations to showcase cross-platform capabilities.
• Demonstrated ability to build tools, utilities, and intuitive interfaces using Service Portal and UI Builder to simplify demo creation and improve scalability.
• Ability to stay current with industry trends, competitive insights, and emerging technologies to build market-relevant narratives and demonstrations.
• Strong problem-solving and troubleshooting skills to address technical challenges during live presentations.

Certifications

• ServiceNow Certified System Administrator (CSA) and Certified Application Developer (CAD) are required.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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