We help the world run better
At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.
What you’ll do
The purpose of this position is to extend SAP's market coverage in each segment for CX Software License by generating new pipeline through:
executing Targeted Outbound Campaigns via phone, and email
accelerating pipeline and increasing conversion by executing programmatic recycled (discontinued / disqualified leads) and reconstituted nurturing (aged pipeline)
For targeted outbound campaigns, leads will be qualified according to the applicable methodology, and handed over to Sales using standard global process.
Various aging leads and opportunities could be potentially assigned for nurturing with return back to the Sales Executive for Closure.
The Sales Development Associate will be co-located in the Digital Hub. They will be joining in territory and account planning to support the team and will be the future candidate pool for transition into sales roles.
Campaign Execution & Lead Management
Plan and execute call and e-mail activities to generate Leads using the most efficient means together with manager/expert
Support and cooperate with Field Marketing, Solution Specialists, Account Executive, Midmarket Sales Executive (MSE) Management
Align with Sales colleagues for most effective territory planning and execution, covering all routes to market
Generate and Qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) in alignment with management
Pass qualified leads to Sales resource for sales stage execution
Regularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reports
Opportunity and Lead Nurturing
Support on follow up on aging/stagnant leads and help to identify opportunities to re-energize back into an active sales cycles
Plan call and e-mail activities in close alignment with Sales for most efficient opportunity acceleration
The DNA will have the same KPIs as Sales, based on Pipeline & Revenue
Document all, the campaign execution and lead/opportunity management activities using the adequate systems correctly in alignment with expert/manager
Training & Enablement
Assist in activities to enhance demand generation and product/solution skills
Be active part of either classroom, e-learning, virtual classroom or mentor-lead activities
Complete and qualify on all Level 1 enablement activities within 3 months and Level 2 activities in 12 months.
What you bring
Minimum 2 years experience in Demand Generation or Inside Sales environment
Preferabley TeleMarketing experience, specifically high volume phone-centric work
High volume activity working environments, involving phone and a CRM / contact management system
Bachelor or equivalent business experience
Meet your team
Meet our CX Sales Development Team! Think of us as the friendly go-getters who kickstart relationships with potential Customer Experience customers. We’re all about connecting, understanding needs, and showing how awesome SAP can be for their business. We dig deep into the market, generate those all-important leads, and set the stage for our Sales Team to close the deal. In a nutshell, we're the bridge-makers and opportunity creators.
Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
EOE AA M/F/Vet/Disability:
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.
Requisition ID: 411995 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Graduate | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid.