Product Marketing Manager

Job Description:The Marketing division is responsible for defining and navigating strategies, shaping the narrative, and driving actionable insights based on marketing research & knowledge of Semiconductor industry. We are looking for hiring a highly talented candidate, experienced in customer facing activities to join the patterning control product marketing team.Overall responsibility: Develop the PL business & marketing plans as well as product strategy and roadmap.Customer needs and competitive environment:

• Responsible to hold deep understanding of the changing technical and business environments through outbound customer facing activities.
• Conducts seminars, drives the PL narrative and develop collaterals aiming at shaping the customers scorecards
• Conducts competitive analysis for specific products or product lines and drives Red Team Analysis

Operation effectiveness and strategy:

• Responsible to assess market penetration, product positioning and pricing
• Direct strategy execution through an effective roadmap enabling competitive advantage, value extraction, revenue and market share
• SR: Recommends investment decisions for new product development and SR scenarios

What you'll be doing:

• Develop & maintain product line market analysis models and dashboard
• Formulate product messaging and positioning with Go to Market plans
• Define Product roadmap and Own PLC phases marketing aspects from ideation through GTM and Product Launch up to field adoption
• Own significant part of product business reviews and strategic planning
• Promote, initiate and\or execute publishments\papers\conferences and patents
• Own and timely update competitive analysis
• Translate customers’ needs into winning product definition per market segments
• Participate in market validation processes and assist with outbound marketing activities
• Create & enhance product presentation materials (inbound and outbound)

Requirements:

• 7-10 Years of relevant experience (PD, AE, PS, PM, PMS, BM)
• Customer facing experience of 3y at-least in semiconductor industry.

Qualifications:

Education: Masters Degree

Skills:  Basic knowledge of semiconductor industry , scanning electron microscopes, Critical dimension measurements:

Years of Experience: 6+ Years

Additional Information

Shift:

Day (India)

Travel:

Yes, 25% of the Time

Relocation Eligible: No

Qualifications

Education:

Bachelor's Degree

Skills:

Certifications:

Languages:

Years of Experience:

4 - 7 Years

Work Experience:

Additional Information

Time Type:

Full time

Employee Type:

Assignee / Regular

Travel:

Yes, 10% of the Time

Relocation Eligible:

Yes

Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.