SUMMARY OF THE ROLE
The key purpose of this role is to improve the overall market position and competitiveness of the interior category by building in-depth knowledge and understanding of the customer needs, requirements and the market situation, leading to achieve profitable growth and materializing innovations solving customer needs in accordance with segment and category strategies/budget.Responsibilities:
- Drive the Interior Decorative Category performance and leverage business potential through projects, processes, deliver plans & implementations.
- Responsible for growing the interior category and brand with support from the region, local sales, technical, supply chain, and customer network to achieve agreed category goals.
- Generate marketing deliverables (insight, business case, key selling arguments, and communication package)
- Drive the Category innovation strategy by identifying consumer insights and preparing Innovation concepts in cooperation with the Innovation Manager.
- Develop and maintain local interior assortment and identify market needs, closely coordinate with different functions to increase market shares and profitability.
- Initiate and implement campaigns, launches, innovations, or similar based on market analysis, competitor monitoring, and customer insight within assigned areas of responsibility.
- Ensure the necessary marketing vehicles (products, systems, and marketing material) are in place.
- Responsible for new product launches and implementations by working closely with local and regional marketing teams in order to drive the success of new innovations.
- Proactively tracking competition activities across various touch points and taking necessary actions
- Develop and implement proper pricing and product management strategies by analysing market information and working closely with the Sales team in order to increase sales and market share in the responsible geographical area.
- Being able to match Jotun's product portfolio to our target markets, identifying the gaps, and deciding on corrective action or products needed, matching these needs with correct innovations.
- Coordinate and assist in devising the strategies, AOP, budget etc. to achieve the segment’s objective and targets.
- Manage the interior product content of the India website, Develop product level digital marketing communication and social media activation along with the communications team
- Work closely with the retail team to optimize distribution and execute campaigns that enhance secondary sales through painters, shop specialists, and homeowners.
- Manage marketing activities to promote the interior range with external stakeholders namely, architects, developers, consultants & designers.
WHAT WE ARE LOOKING FOR AND WHAT WE OFFER
What we are looking for
- Proven experience in managing projects from inception to completion
- Expertise in conducting market research projects to gather insights and translate them into innovative concepts
- Advanced proficiency in Microsoft Excel
- Strong proficiency in presentations and PowerPoint skills.
POSITION INFORMATION
Company:
Jotun India Private Limited
Contract Type:
Regular
Time Type:
Full time
CLOSING DATE (dd.mm.yyyy):
30.03.2025
WHO WE ARE
Jotun’s story in the MEIA region (Middle East, India and Africa) began in 1962, and has grown to include 18 legal entities committed to achieving success and growth of the Jotun Group. Throughout our history, we have focused on providing our employees with meaningful and challenging work, rewarding them through continued learning and development, underpinned by our values of Loyalty, Care, Respect and Boldness.Jotun India Private Ltd., established in 2006, is one of the key markets within the MEIA region. With a production a facility, warehouse and more than 400+ employees, we aim to further strengthen Jotun’s position in India through ambitious market growth plans that focus on innovation, efficiency and profitability.
Visit our Career Page to know more about life at Jotun.
Jotun’s company culture welcomes and values differences in people. Our more than 10,200 employees on all continents represent 90 nationalities, four generations and diversity of professions, gender, abilities, ethnicities, beliefs, cultures etc. We are committed to represent the societies we operate in, promoting equality, equity and zero-tolerance for discrimination.
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If you think that this role is what you could be doing next, apply now!