About PayU PayU, a leading payment and Fintech company in 50+ high-growth markets throughout Asia, Central and Eastern Europe, Latin America, the Middle East and Africa, part of Prosus group, one of the largest technology investors in the world is redefining the way people buy and sell online for our 300.000+ merchants and millions of consumers. As a leading online payment service provider, we deploy more than 400 payment methods and PCI-certified platforms to process approximately 6 million payments every single day. Thinking of becoming a PayUneer and you are curious to know more about us? Read more about the life in PayU here About the Role: We are seeking a highly motivated Partner Marketing & Plugin Manager to develop and execute partner-driven marketing initiatives while managing third-party plugins and integrations. This role involves working closely with technology partners, ensuring seamless plugin performance, and driving joint marketing efforts to enhance lead generation, brand visibility, customer engagement and revenue growth.
Responsibilities
Partner Marketing:Develop and execute co-marketing campaigns with Platform partners to drive mutual growth. Build strong relationships with platforms to enhance brand awareness and lead generation. Collaborate with internal teams (product, sales, content, and design) to create joint marketing materials, case studies, blog posts and webinars. Track and measure the performance of partner marketing initiatives, optimizing campaigns based on data-driven insights.
Plugin Management:Integration and management of third-party plugins, ensuring they align with the company’s product strategy. Work with the product and engineering teams to evaluate, onboard, and maintain plugin partnerships. Monitor plugin performance, addressing technical or compatibility issues in collaboration with developers. Identify new plugin opportunities that enhance user experience and expand platform capabilities. Communicate plugin updates, benefits, and best practices to customers and internal teams.
Responsibilities
Experience in developing and executing partner-driven marketing initiatives.
Proven ability to manage third-party plugins and integrations.
Strong relationship-building skills with technology partners.
Ability to collaborate with internal teams such as product, sales, content, and design.
Competence in tracking and measuring the performance of marketing initiatives.
Experience in integration and management of third-party plugins aligning with product strategy.
Ability to monitor plugin performance and address technical or compatibility issues
Good to Have
Experience with marketing automation tools (e.g., HubSpot, Web Engage) and CRM platforms.
Familiarity with software development processes and technical partnerships.
Knowledge of SaaS business models and ecosystem growth strategies.
