Job Description
Job Description:
Multinational manufacturer of electromechanical components like starters, ignition products, alternators, and starter motors seeking a highly skilled and experienced Marketing Manager to lead the Business.
Key Deliverables:
- Monitoring and arranging the creation, production & distribution of promotional material, catalogues.
- Organizing Domestic and International Events & Exhibitions, Dealer/Distributor Meets, Product Launch, BTL Activities etc.
- Develop briefs for print ads, posters, flyers, technical write-ups etc.
- Ensure all outgoing communications are in adherence with formats and prescribed brand guidelines/standards.
- End to End Vendor Management.
- Manage the marketing budget and marketing calendar.
- Coordinate with sales engineers for smooth execution of all on ground marketing activities.
- Retail branding.
- E Mail Marketing, SEO, Social Media Marketing.
- Developing and updating the company websites, social media and B2B portals for lead generation.
- Working with creative agencies for designing marketing collaterals, product photo shoots, promotional videos.
- Be part of product packaging development team.
- Handling new product launch campaigns.
- Coordinating with internal stakeholders for smooth execution of marketing activities.
- Working with Anti Counterfeit agencies to keep a tab on fake products in markets.
Candidate Profile:
- B.E. OR MBA
- Experience: 12 to 15 Years in Digital Marketing, Product Branding, Trade Shows Catalogues.
- Should be able to write content coordination with external advertising agencies, knows Digital promotions, search engine optimizations, website maintenance & upgrade.
- Domestic and International Events & Exhibitions.