Handling marketing operations to achieve growth & profitability of the business.
Implementing the SOP (Standard operating procedure) and developing the control systems formaintaining high standards of retail environment for developing a profitable business house
Work on brand visibility, brand awareness, brand loyalty.
Work on the customer journey, Loyalty program, Hospital tie-ups, corporate tie-ups, society tie-ups, etc.
Maintain and monitor growth/fall of various parameters such as sales, footfall, average billvalue, etc. for retail stores.
Campaign drive, cross brand promotion, and other promotional activities.
New store opening, Visibility drive, communication, and other marketing activities.
Develop negotiating strategies and positions by studying the integration of new ventures withcompany strategies and operations, examining risks and potentials.