Manager- Sportswear and Training

Manager-Category: Sportswear and Training (M4)

Area: India

Department: Brand adidas

Direct Reporting Line: Sr Manager- Category

Indirect /secondary Reporting Line: NA

GSMS Grade: M4

Number of Personnel Managed Direct 0

Purpose & Overall Relevance for the Organization:

Sportswear and Training are Global priorities for adidas

• Execute short-term and medium-term India cluster objectives, sustainably grow profitability and market share for Sportswear and Training
• Implement Global Concepts-to-Consumer strategies for range management in a locally relevant way to support the brand strategy and positioning. 
• Drive a compelling range/concept selection for India and develop local products balancing both Brand and commercial success.

Key Responsibilities:

• Select an optimal range, Import vs Local, for India within the parameters set by the Category Team.

• Develop and Drive GTM Calendar to ensure timely execution against Key Milestones.

• Build profitability for the category by managing Pricing, FOBs, Margins

• Financial KPI- GIM, Range Architecture, Range efficiency, Sell-in targets as per Indiaplan

• Drive product segmentation across channels 

• Establish a close working relationship with EM BU Teams to land Global concepts in the market impactfully

• Deliver a complete GTM proposition to merchandising team and drive seasonal sell-in, secure NS thru channel partners and key accounts

• Navigate professionally throughout all company hierarchies and external business partners with strong commercial and collaborative communication skills

• Key Footwear and Apparel franchise management

• Execute projects within Sportswear and Training for NS uplift, and category growth.

• Identify Product Gaps in Local Apparel and Footwear Range i.e., SMUs, and work closely with Creation team for Product Creation and Launch.

Key Relationships:

• Category Director India

• Category and Brand adidas team

• EM CTC and BU Teams

• Merchandising

• Creation Team

• MOPS Team

• Channel teams

• SCM

• Demand Planning

Requisite Education and Experience / Minimum Qualifications:

• University degree in Business/Fashion or a minimum of 5 years equivalent professional experience, ideally in merchandising/range planning/product team

• Strong product understanding

• Commercial acumen

• Fluent in English

• Advance excel and power-point skills

• General Brand Marketing Understanding