Job Description
At Nielsen, we believe that career growth is a partnership. You ultimately own, fuel and set the journey. By joining our team of nearly 14,000 associates, you will become part of a community that will help you to succeed. We champion you because when you succeed, we do too. Embark on a new initiative, explore a fresh approach, and take license to think big, so we can all continuously improve. We enable your best to power our future. ABOUT THE ROLE Be wholly responsible for driving $1M in new logo sales within the next 12 months by purely developing a pure hunter focus across all relevant vertical sectors in India, targeting the top 200 advertisers, major agencies and publishers as well as new platforms.
This is a pure hunter role, with a 50:50 compensation (Sales Incentive Plan) for a sales professional with at least 6-8 years of experience in driving business within media indusrtu.
ROLE RESPONSIBILITIES
- New Business Development: Develop monthly/quarterly/annual sales plans to Identify growth opportunities with existing and new client groups and deliver agreed quarterly / annual sales targets through new business development;
- Partner and develop with the Marketing team an annual media plan that helps to promote Nielsen as a brand to drive a high number of sales leads
- Build internal relationships across business units and MSGs for support with identifying opportunities and converting the sale
- Sales Strategies: Prepare and analyze weekly/monthly/quarterly/annual sales reports (SalesForce and others) to develop realistic and achievable sales pipelines and strategies to meet agreed sales targets;
- Support with developing and implementing competitive sales pricing and marketing
- Develop and manage mid to long-term strategies that enhance existing client relationships and actively support client requirements across the industry
- Drive marketing, and roll-out strategy for new product introductions to the industry
- Client Engagement: Develop strong and trust-based relationships with clients and key stakeholders in the industry
- Work with the Nielsen teams to ensure they are deployed to maximum effect on the Nielsen accounts to drive retention and potential upselling opportunities;
- Develop a solid working understanding of Nielsen Audience Measurement solutions along with other relevant Nielsen products to offer clients a holistic set of insights
- Create and deliver clear, concise and compelling internal and external client presentations (proposals/solutions)
- Bring the different media solutions and teams together for one impactful Nielsen story for clients
- Collaborate with regional/ global commercial, product and marketing teams to ensure the right portfolio is available to clients in the near and medium term
- Identifying and managing mutually beneficial opportunities to partner with the client
- Provide feedback to product and operational teams regarding service developments to meet your client’s needs
- Monitor and encourage greater usage of Nielsen solutions in clients
- Leadership: Manage and develop direct report/s to serve as a coach/mentor with an aim of developing future leaders
- Deliver financial results by driving and championing a client-centric sales mindset within the team;
- Breaking down internal silos to facilitate a cohesive, efficient and profitable business unit;
- Represent the Nielsen brand within the industry and external stakeholders at the country level;
- Part of the Broadcasters & Publishers MSG Regional Executive Team and be involved in decision-making regarding the successful running of our local business.
QUALIFICATIONS & SKILLS
- Min 6-8 years or above in the research industry in commercial leadership, solution sales and running a team.
- Strong demonstration expertise in Brand, Adhoc Research, as related to the technology sector
- Advanced knowledge and understanding of research , media , advertising and/or marketing in the India market
- Experience working successfully within a ‘matrix-style environment is a plus
- Experienced in Salesforce tool and any Nielsen Audience Measurement products an added advantage.
- Equipped with a sales hunter mindset to drive new business development with the aim to achieve or exceed set sales targets
- Possess a leadership style that promotes ongoing growth and development opportunities for the team
- Team player with the ability to inject positive energy and a can-do attitude to the team/s.
- Commercially astute – especially in proposing and negotiating solutions
- Strategic thinking, analytical and logical reasoning skills
- Well-organized with the ability to plan and prioritize;
- Resilient, persuasive and self-motivated
- High-level accuracy and attention to detail
- Proficient in Google Suite Applications – GMail, Google Doc, Google Slides, etc;
- Strong interpersonal skills with a collaborative mindset to work well with others;
- Good communication in English, both written and verbal.
KEY PERFORMANCE INDICATORS
- Meet the revenue target
- Renewal success rate
- New business conversion rate
- Accuracy and accountability in weekly/monthly/quarterly sales reporting
- No. of client engagement, meetings & presentations.
Job Details
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Job Location
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India
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Company Industry
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Other Business Support Services
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Company Type
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Unspecified
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Employment Type
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Unspecified
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Monthly Salary Range
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Unspecified
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Number of Vacancies
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Unspecified