Job Title - (Nice cxone) + (Level 9- Consultant) +( S&C GN)
Management Level: 9-Team Lead/Consultant
Location: Gurgaon, Mumbai, Bangalore, Chennai, Pune, Hyderabad
Must-have skills: Nice cxone, contact center, nice, cxone
Good to have skills: Media Relations, Content Strategy, Measurement
Job Summary
A Brand and Communications Advisor is a key figure in shaping and managing a company’s brand narrative and communication strategy. Their responsibilities span from brand development and strategic communication planning to media relations, content oversight, stakeholder management, and measurement. This role requires a deep understanding of brand positioning, messaging, and the ability to advise senior leadership on how best to communicate with both, internal and external audiences.
You will work closely with our clients as consulting professionals who design, build and implement initiatives that can help enhance business performance. As part of these, you will drive the following:
- Assist in defining and refining brand identity, articulating the brand’s mission, values, and vision to ensure alignment across all communication platforms
- Oversee the consistency of messaging, tone, and visual identity across all touchpoints (E.g.: marketing materials, website, social media, and internal communications)
- Offer expert advice on branding and communication strategies that align with corporate goals and help navigate challenges
- Provide guidance and training to internal teams on brand standards, communication practices, and messaging
- Analyze and report on brand performance and positioning in the market. Ensuring it meets business objectives and resonates with target audiences.
- Design comprehensive communication strategies that support business objectives, aligning both internal and external communications
- Provide counsel on the most effective ways to communicate key messages to various stakeholders, including employees, customers, media, and investors
- Track & analyse media mentions and brand sentiment to assess how the brand is being perceived
- Work closely with HR and other departments to ensure that employees are informed and aligned with the brand’s vision, goals, and culture
- Help create internal newsletters, intranet updates, and other communication materials that keep employees engaged and informed
- Support executives in crafting messages that reflect the company’s vision and communicate effectively with internal teams
- Help guide the creation of brand-related content for various platforms, ensuring it is consistent with brand guidelines and messaging
- Assist in the development of a content strategy that aligns with the broader communication and marketing objectives
- Ensure all content (including blogs, social media posts, and marketing materials) aligns with brand values and is on-message
- Advise on the development of social media strategies to enhance brand visibility, engagement, and customer loyalty
- Guide digital content creation and digital campaigns to ensure consistency with brand objectives
- Stay informed about industry trends and competitor activities to ensure the brand stays relevant online
- Use market research tools to gather feedback and assess the effectiveness of communication strategies
- Use data and feedback to identify audience needs and preferences, helping to adjust communication strategies accordingly
- Working with key decision-makers and acting as a trusted advisor.
- Developing business cases and strategic assessments to support marketing and branding decisions.
Bring your best skills forward to excel at the role:
- Proven track record in managing brand positioning and brand identity development
- Strong product management knowledge
- Demonstrated ability to provide strategic counsel to senior management or leadership teams regarding brand direction, messaging, and communication challenges
- Proficiency in digital marketing, social media, and analytics tools
- Ability to use market research and consumer insights to inform brand and communication strategies
- Proactive, able to anticipate needs, forward thinking
- Highly collaborative, able to work well within multidisciplinary teams
Additional Information:
- Experience in creating and executing communication strategies (both internal and external) that drive brand awareness, engagement, and loyalty
- Familiarity with digital marketing strategies and tools including social media strategies
- Experience in managing or guiding cross-functional teams (e.g., marketing, sales, HR, creative teams) to execute branding and communication campaigns. Expertise in working with video edition/animation software (E.g.: After Effects, Flash, Blender (3D tool), Premiere, Motion, Final Cut)
- MBA from a tier 1 institute preferred
- Overall experience of 6+ years with at least 6 years of branding, creative strategy, social strategy or advertising experience with a major consulting firm or advertising agency or leading MNC.
- Proven experience in leading the development of integrated marketing and communications plans for clients.
- In-depth knowledge of branding, creative development and execution, digital marketing, and campaign deployment
- Experience in working with middle to senior management levels within existing organization / client organizations.
- Hands-on experience and understanding of relevant tools / platforms
- Strong verbal communication skills.
- Good research, organizational, and time-management skills.
- Strong presentation skills and knowledge of using AI and GenAI tools.
- Experience in setting up and growing teams to meet needs across skills, geographies and industries.
What’s in it for you?
- An opportunity to work on transformative projects with key G2000 clients
- Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies.
- Ability to embed responsible business into everything—from how you service your clients to how you operate as a responsible professional.
- Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities
- Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization.
About Our Company | Accenture
Experience: 4-8 years
Educational Qualification: Engineering Degree or MBA from a tier 1 institute
About Accenture
We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.Join Accenture to work at the heart of change.
Visit us atwww.accenture.com
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