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Job Description

Social Media Coordinator & Content Creator Consultant - Job Description


 


Location: Remote


 


Type: Consultant/Contract


 


Working hours: 12-15 hours per week


 


Compensation: This position offers a professional fee of up to INR 500 per hour for 15 hours per week, with a maximum monthly earning potential of INR 30,000.


 


About Us: Mercy For Animals India (MFA) is a leading animal rights organization dedicated to promoting compassionate food choices and ending animal cruelty. We are looking for a dynamic and creative Social Media Coordinator & Content Creator Consultant to join our team. This role is pivotal in driving our mission forward through engaging and impactful social media content.


 


Job Description:


 


Responsibilities:


 


[60%] Content Creation:


  - Develop and curate engaging daily content for social media platforms including Facebook, Instagram, Twitter, and Threads.


  - Write compelling copy/script for posts and videos that align with MFA India’s mission and brand voice.


  - Craft and manage monthly content calendars to ensure consistent posting and timely updates.


  - Assist with basic WordPress updates and blog posts.


  - Write and publish blog content that supports our mission and campaigns.


 


[20%] Community Engagement, Monitoring & Reporting:


  - Actively respond to comments, direct messages (DMs), and mentions to foster a positive and engaged community.


  - Engage with other brands, plant-based celebrities, and influencers to build relationships and amplify our reach.


  - Monitor and manage online conversations about MFA and relevant topics.


  - Monitor, track, and analyze social media performance using various analytics tools.


  - Create detailed weekly, monthly, and annual reports on social media metrics, trends, and campaign performance.


  - Utilize insights to refine content strategy and improve engagement.


 


[10%] Influencer Marketing:


  - Identify and track influencers who align with MFA’s brand values.


  - Develop and maintain relationships with influencers to promote MFA’s initiatives and campaigns.


  - Stay updated on social media trends, best practices, and emerging platforms.


  - Develop content strategies that leverage current trends and resonate with our target audience.


 


[10%] Email Marketing:


  - Assist in creating and managing email campaigns using MailChimp or Pardot.


  - Design and write email content to engage and grow our subscriber base.


 


Requirements:


 


Experience:


  - Minimum of 2 years of experience in social media management, content creation, or a related field.


  - Proven track record of growing and engaging social media audiences.


 


Skills:


  - Excellent writing, editing, and communication skills.


  - Proficient in social media platforms, analytics tools, and content creation tools.


  - Basic knowledge of email marketing platforms such as MailChimp or Pardot.


  - Basic understanding of WordPress for blog management.


  - Strong organizational and multitasking skills.


  - Ability to work independently and meet deadlines.


 


Personal Attributes:


  - Passionate about animal rights and plant-based living.


  - Creative thinker with a keen eye for detail.


  - Collaborative team player with a positive attitude.


 


How to Apply:


 


  • Interested candidates should submit their resume, a cover letter detailing their relevant experience, and samples of their social media work to [Email Address]. 

 


  • Please include 'Social Media Coordinator & Content Creator Consultant Application' in the subject line.

 


Application Deadline: [August 31, 2024]


 


Mercy For Animals India is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


 


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