The CPG industry relies on NielsenIQ for understanding emerging market trends for their growth strategy. This role will entail providing global leading information services and products to our clients, mostly in the Consumer-Packaged Goods industry. Our data offers comprehensive and timely information on market shares and category penetration, competitive sales volumes and insights into distribution, pricing, merchandising and promotion. By combining this detailed information with our professional consultative services, we offer valuable insights and expertise that help consumer packaged goods (CPG) brands and retailers improve their manufacturing, marketing, and sales decisions. The role will be working in the commercial team.
JOB RESPONSIBILITIES
Client Relationship Management
• Own the client relationship and lead it for the assigned accounts and have a strong understanding of their business priorities
• Understand business and organization structure of the customers and foster relationships across various levels and within various functions of the client organization namely CMI, Sales, Marketing to identify opportunities for incremental product/solution sales
• Engage clients through physical visits & partner through product demos and solution updates to help clients to derive value from NIQ data assets & platforms
• Build account plan together with client consulting team to list the business objectives of each client and identify NIQ solutions that can help them achieve these objectives
• Facilitate client advisory/ voice of customer to enable NIQ products and delivery teams with accurate feedbacks for driving design and enhancement initiatives Business Development
• Use data and tools strategically to identify areas of opportunities within the allocated portfolios Commented [AM1]: Check for industry details and replace
• Build a strong opportunity pipeline through regular engagement with various functional teams at the client’s end
• Develop a winning sales pitch for retaining current business and find ways to develop additional business
• Work on strategic partnership to activate new clients/verticals and revive lapsed/existing clients/verticals among the assigned set
• Launch and introduce new products and services in the market to drive adoption among assigned clients
• Own & maintain account plan with detailed action/activity tracking
• Contribute to the short-term strategies and business plans for the growth of the business unit based on global and regional direction
Financial Management
• Achieve key financial metrics: revenue, WIN Rate, and cash collection, as well as other related business development objectives
• Effectively use sales technology and digital tools (Salesforce, Microsoft Dynamics) for efficient working by recording prospects, forecast pipeline and convert sales
• Ensure adherence to pricing and contract SLAs according to company's policies and guidelines
• Own alignment of client engagement with NIQ’s financial guidelines such as forecast and pipeline management
• Support in resolving critical business challenges faced by clients for better adoption of NIQ products and services
• Monitor the actual financial performance against budget/forecast and ensure the implementation of actions that will lead to the achievement of the targets
What are we looking for?
If curiosity drives your interest in what moves the market, NIQ is a perfect fit for you. A proven commercial account manager, who is enthusiastic about building strategy and taking ownership to deliver value to customer through data products and services. A team player, who can collaborate with customers, internal peers, and leadership, to cocreate solutions with motivation and capability to deliver optimum value to our clients.
Qualifications
• Master’s degree or a Diploma in Marketing
• Minimum 8 -10 years’ experience in the Marketing, Business Development, Market Research, or in the consulting agencies
• Prior working experience with the FMCG industry would be an added advantage
• Has knowledge of retail measurement techniques and methodologies
• Has strong analytical skills and commercial business acumen
• Impressive oral & written communication skills for engaging with clients, internal stakeholders, external partners etc.
• Open to learn new digital tools for sales and marketing
Preferred Skillsets
MUST HAVE
- Awareness of B2B Sales Cycle
- Prior experience in engagement with Client Leadership Team
- Experience of working with global teams and partner ecosystem
- Interpersonal and relationship building skills
- Influence & Persuasion Skills
- Consultative Selling Skills
- Strategic Thinking for value delivery
- Composure & Resiliency
- Experience of leading a diverse team
- Problem-Solving approach and attitude
- Quantitative Aptitude
GOOD TO HAVE
- Negotiating skills
- In-depth Knowledge of CPG Industry
- Calculated risk-taking ability
About Us
NielsenIQ is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. We provide consumer packaged goods manufacturers/fast-moving consumer goods and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow. Our approach marries proprietary NielsenIQ data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. We like to be in the middle of the action. That’s why you can find us at work in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.niq.com.
NielsenIQ is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.
Our Benefits
About NIQ
NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.
For more information, visit NIQ.com
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Our commitment to Diversity, Equity, and Inclusion
NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide. Learn more about how we are driving diversity and inclusion in everything we do by visiting the NIQ News Center: https://nielseniq.com/global/en/news-center/diversity-inclusion
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