We are looking for a creative and proactive Social Media Specialist to join our dynamic team. The ideal candidate will have a passion for social media and a proven track record of creating engaging content, particularly reels and short-form videos. Experience in the design industry or construction company is preferred.
Responsibilities:
Develop, create, and publish engaging content, including reels, videos, and graphics, across social media platforms (Instagram, TikTok, Facebook, etc.).
Monitor social media trends, stay updated on platform updates, and leverage best practices for content creation.
Collaborate with the marketing team to align content with brand voice and marketing objectives.
Manage social media accounts, schedule posts, and ensure consistent and timely updates.
Track and analyze performance metrics, such as engagement, reach, and follower growth.
Interact with the online community, respond to comments, and engage with followers to build brand loyalty.
Utilize analytics tools to generate insights and optimize content strategies.
Stay updated on industry trends and emerging social media practices.
Qualifications:
Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
Minimum of 2 years of experience as a Social Media Specialist or in a similar role.
Proven experience in creating engaging content, especially reels and short-form videos.
Excellent storytelling and content creation abilities.
Ability to craft visually appealing and engaging social media posts.
Strong photography and videography skills are a plus.
Skills and Competencies:
Technical Skills:
Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
Strong knowledge of content creation tools such as Canva, Adobe Creative Suite, or similar.
Experience with video editing apps like CapCut, InShot, or Adobe Premiere.
Creative Skills:
Excellent storytelling and content creation abilities.
Ability to craft visually appealing and engaging social media posts.
Strong photography and videography skills are a plus.
Communication and Interpersonal Skills:
Excellent written and verbal communication skills.
Strong interpersonal skills for engaging with online communities.
Personal Attributes:
Highly creative and proactive with a passion for social media.
Detail-oriented and organized.
Ability to work under pressure and meet deadlines.
Working Conditions:
Working Hours:
Summer: 10 AM to 7 PM (including a 1-hour break)
Winter: 9 AM to 6 PM (including a 1-hour break)
Working Days: Sunday to Thursday
Days Off: Friday and Saturday