Senior Copywriter
Cairo Advisory – Marketing & Communication / Full Time / On-site
Responsibilities
+ Develop, write, and edit a variety of content, including corporate communications, marketing campaigns, website copy, social media posts, and other digital assets.
+ Ensure consistency in tone, style, and messaging across all platforms, aligning content with the company’s brand voice and strategic goals.
+ Collaborate with internal teams (marketing, design, economic research) to create engaging copy that effectively communicates key messages.
+ Conduct thorough research to understand the target audience, industry trends, and competitor strategies, ensuring the relevance and impact of all content.
+ Write clear, concise, and persuasive copy that supports corporate initiatives and marketing campaigns, enhancing the company’s brand presence.
+ Participate actively in brainstorming sessions and contribute to the development of creative concepts and campaign ideas.
+ Stay current with industry trends and best practices, incorporating them into content to maintain relevance and effectiveness.
+ Manage multiple projects simultaneously, prioritizing and meeting deadlines in a fast-paced environment.
Skills:
+ Excellent writing, editing, and proofreading abilities, with a talent for crafting clear, persuasive content.
+ Strong project management skills, with the ability to handle multiple priorities and tight deadlines.
+ Proficiency in SEO best practices and experience optimizing content for search engines.
+ Strong collaboration and teamwork skills, with the ability to work effectively with diverse cross-functional teams.
+ Creative thinking and adaptability, with a proactive approach to problem-solving and innovation.
+ Excellent attention to detail, with a commitment to delivering high-quality content.
+ Ability to articulate complex ideas in a simple, engaging, and relatable manner.
Qualifications:
+ Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.
+ A minimum of 5 years of experience in copywriting, with a solid background in corporate writing.
+ Proven experience creating content for digital and traditional marketing channels.
+ Strong portfolio showcasing a range of copywriting skills, particularly in corporate communications and marketing.
+ Demonstrated ability to work collaboratively across departments.
+ Experience managing multiple projects and working effectively under tight deadlines.
+ Knowledge of SEO best practices and optimizing content for search engines.
+ Strong attention to detail and a commitment to producing high-quality content.
