Job Description
Join our team now as Marketing and PR Specialist you will develop and implement strategic marketing and communication initiatives to enhance the company's brand presence. With a focus on marketing strategies, social media management, and event creation, this role will support the company's goals by driving engagement, visibility, and growth. The ideal candidate will have a minimum of 5 years of experience in Marketing & PR, with strong skills in digital marketing, content creation, and public relations.
Responsibilities
- Develop and execute a global branding campaign that highlights the company's strengths and unique selling points.
- Generate high-quality content for various platforms, including social media and websites.
- Manage the company's social media presence, creating and curating content that engages and grows our audience.
- Develop and execute content calendars and schedules.
- Create a comprehensive content strategy and editorial calendar.
- Regularly update and maintain SEO best practices to enhance online visibility.
- Plan and execute events to boost brand visibility and engage key stakeholders.
- Leverage events to showcase the company's strengths and innovations.
- Develop and manage a library of visual assets for marketing materials.
- Prepare for and attend external meetings with clients and investors, representing the company's brand and values.
- Make data-driven decisions to optimize marketing campaigns.
- Implement and utilize analytics tools (e.g., Google Analytics, social media analytics).
- Ensure all communications reflect the company’s core values and brand identity.
- Maintain consistency across all platforms and channels.
- Stay informed about industry trends and competitor activities to inform marketing strategies and maintain a competitive edge.
- Identify target markets and develop a robust sales pipeline.
- Generate and nurture leads through targeted marketing campaigns and strategies.
- Assist the sales team with product demonstrations to potential clients, showcasing key features and benefits.
- Use CRM tools to manage leads and track sales activities.
- Conduct regular alignment meetings between sales and marketing teams
Requirements
-Proven 3 years experience at least in sales and/or marketing roles, with a strong understanding of both disciplines
-Excellent communication and interpersonal skills, with the ability to convey complex ideas effectively and information between departments.
-Ability to think strategically and develop innovative solutions to challenges.
-Experience with CRM software and sales automation tools preferred.
-Demonstrated ability to work collaboratively in a cross-functional team environment.
-High level of initiative and self-motivation, with a proactive approach to problem-solving..
-Self-motivated, adaptable, and resilient in a dynamic environment.
-Excellent command of written and spoken English
-Additional language proficiency is a plus.
Benefits- Social Insurance
- Medical Insurance
- Transportation Allowance
- Education Allowance
Working Conditions- Fridays and Saturdays are off
- Flexible Work Environment
- Hybrid Work-Week
