Role Overview:
The Marketing Analyst at SRV plays a key role in driving data-driven marketing decisions. This role focuses on analyzing market trends, evaluating campaign performance, and providing actionable insights to optimize marketing strategies. The Marketing Analyst will also conduct competitive analysis and market research to identify new growth opportunities.
Key Responsibilities:
● Analyze marketing data to assess the effectiveness of campaigns and initiatives.
● Conduct competitive analysis to benchmark SRV against industry leaders.
● Perform market research to identify trends, customer preferences, and potential opportunities.
● Provide detailed reports on key marketing metrics, including ROI, conversion rates, and engagement.
● Collaborate with marketing, sales, and product teams to support data-driven strategies. ● Identify gaps in marketing performance and recommend improvement areas.
● Support the development of marketing forecasts and budget planning.
Qualifications:
● Bachelor’s degree in Marketing, Business Analytics, Statistics, or a related field.
● 2-3 years of experience in marketing analysis, data analytics, or business intelligence.
● Strong analytical skills with proficiency in tools like Google Analytics, Excel, and data visualization platforms.
● Experience with competitive benchmarking and market research methodologies.
● Ability to interpret data and translate it into actionable business insights.
● Excellent communication and presentation skills to convey complex data insights clearly.
Work conditions:
● Working hours: 09:00 AM -05:00 PM
● Days off: Friday and Saturday
●Location: West el balad